The importance of sales of cosmetics packaging products
Cosmetics bottle is a tool for the product promotion, cosmetics enterprise design and beautiful cosmetics packing will more attract consumers, and helps to improve enterprise sales performance. Cosmetics packaging in addition to outside the make an issue of appearance, now more and more enterprises pay more attention to highlight the theme and the road of low carbon environmental protection. Champ consulting analyst pointed out: with the development of the cosmetics market, the cosmetics product homogeneity is more and more obvious, the cosmetics factory production by the difference between smaller and smaller. Therefore, enlarging the kung fu in the cosmetics bottles, can highlight the theme, product to attract consumers. In the cosmetics market segment, design can meet the demand of various cosmetics market similar cosmetic bottles, but also a capability of enterprise in the marketing. On the exterior design, cosmetic packaging shall, according to different consumer groups, the machine is suitable for various groups of aesthetic and psychological feelings. Ms cosmetics bottles should embody the characteristic of warmth, romantic, gentle. Men cosmetics bottles of rendering more masculine, personality, easy to use. For the old man use cosmetics bottles should reflect on the humanized design and convenient to use. Children's cosmetics bottles need to reflect more cartoon elements and children's psychological needs. In addition, in terms of outstanding theme, many domestic cosmetics manufacturers, such as hundred outstanding Chinese medicine, highlight the pearl through the poem, have formed its own ideas and characteristics. In the context of environmental protection industry, more and more enterprises through increased research and development technology, choose low carbon environmental protection packing method and packing material. Industry well-known enterprises have hit the packing the slogan of environmental protection, using new technology, new material, the introduction of cleaner production mechanism, with green, environmental protection, low energy consumption, low pollution, low emission based ( Economic model) Mode of production and product structure, thereby reducing carbon emissions, and realize the sustainable development of economy. Enterprise from the beginning of the packing design, should be in line with the requirements of simple and practical, the green environmental protection.
Cosmetic tube field, where is the foothold in the future?
Nowadays, in order to meet the changing needs of consumers, whether it is basic skin care brands or efficacy brands, when most of them launch new series of products, they will launch matching products with instruments, aiming to realize the effective incorporation of brands through high-tech instruments.
How do small and medium-sized enterprises develop product of cosmetics.
1. Don’t make too many products. There are more and more small and medium-sized cosmetic manufacturers. Their products almost cover all kinds of cosmetics. You can see that there are many products, but in fact, they have many disadvantages. The first one is that the sales volume is not necessarily high. The 80/20 law states that 80% of the benefits of any entity come from 20% of the products, that is, 80% of the products can only contribute 20% of the benefits, which is not economic. The second one is that too many product lines are relatively backward in management, and their own strength is insufficient, enterprises can’t grasp the dynamics of consumers' hearts, so there are a lot of products which are not need by consumers. Third, most companies focus on speculation and bargain hunting. Too many product lines limit the development of an enterprise. It is difficult for consumers to form an understanding of the enterprise without a major product. And it is impossible to find the market position without the c
What standard should cosmetic tube have in respect of oxygen resistance
Cosmetic tube as a container of cosmetics, do not react with the products is the most important function of tube, cosmetic ingredients are easy to cause the reproduction and growth of bacteria, in addition to its own factors, there is a part of the influencing factors because of the impact of oxygen and water; It can be seen that, the most important factor of cosmetic deterioration is oxygen, all cosmetic tube needs to have very good oxygen resistance and gas resistance (prevent the fragrance molecules in the cosmetics and the effective molecules of cosmetics overflow).
Types and characteristics of cosmetic tube
Tubes are divided into single-layer, double-layer and five-layer tubes, which are different in anti-pressure, anti-penetration and hand feeling. For example, five-layer tube is divided into outer layer, inner layer and two bonding layer, and another barrier layer.
The importance of cosmetic packaging
Cosmetics are necessaries of our life, but its mission to beautiful life makes it a opportunities which contains huge business. The consumer market should not be ignored, as the competition of cosmetics market is more and more fierce, each tube cosmetics businesses is aim for expanding their product sales, which have struggled to the cosmetics packaging and publicity.
2018 Shanghai big Hongqiao fair, Guangzhou LISSON Plastic Co., Ltd. and you will be there
2018 the fair will again be strong in the Shanghai National Convention and Exhibition Center on 5.19-21 day, and Guangzhou LISSON Plastic Co., Ltd. will come to the same time. We will meet the exhibition with such products as non vibratory eye cream import instrument, double roller unique design hose and so on, and then lift the storm event of the whole industry chain!
About D19 Vibration eye cream tube
Innovative and practical packaging materials not only greatly improve the manufacturing technology, but also have more advantages in practicality than traditional packaging materials. This is a high-tech eye cream hose, bringing the eye cream package into a brand new era.
Development of cosmetics to promote the development of tube packaging
With the rapid development of composite technology of plastics and different materials, composite tube gradually enters a variety of different packaging fields, such as high quality cosmetics, with its excellent water resistance, oxygen resistance and other properties and good convenience. This is changing the traditional concept of plastic composite tube packaging only for simple packaging of low-grade products.
What are the customers' concerns about cosmetic packaging enterprises
In the choice of cosmetics package enterprises, first of all to see whether the qualification of the enterprise is in line with the requirements of the national cosmetic package production. If the enterprise's qualification is blurred, it shows that the enterprise does not meet the national production requirements and the quality of the product can not be guaranteed. So when choosing cosmetic packaging enterprises, we must check the production qualification of enterprises.
What is the two in one tube and how to fill it in the rear? And the application of the product in skin care
Unlike a single branch tube, the most intuitive tube is a tube in the tube, which looks like a single branch, but can fill two kinds of material at the same time, at the same time extruding. When the material is not used, the material body is separated, and when used, mingling and merging.