The development trend of cosmetics packaging industry

Cosmetics packaging need both protective and functional and decorative, will be well combined with these three is the new direction of future development. Update new packaging materials, packaging technology, fashion design will become the theme of the packaging industry. New packaging materials mainly is outstanding packaging new features and functions of green environmental protection, such as antibacterial plastic bottle, vacuum flask, the application of silica gel. The future development of cosmetics packaging, plastic bottle still occupies an important position.

1, multi-layer plastic composite technology: multilayer plastic composite technology can make the layers of different types of plastic composite together, a molding, so that the plastic packaging on the one hand, can be completely isolated from light and air, avoid skin care products oxidation, the other party can get wonderful visual effect in appearance and unique touch. The technology is also widely used in the hose package.

2, vacuum packing: in order to protect the fat containing retinol vitamin to protect skin to taste, vacuum packaging, vacuum packaging has many advantages: protective is strong, powerful restorative high, convenient the use of high viscosity lotion, and with its high-tech advantages to promote the class products. And hose can vacuum flask for applicable to all types of containers and the meteoric rise of the hose vacuum flask is made of aluminum, the characteristics of the pump is a press button, oxygen tightness is very strong.

3, capsule packing: cosmetic capsule contents sealed envelope in various kinds of granular soft capsule. Capsule capsule skin is soft, its shape is spherical, olive shape, heart-shaped, crescent, etc. , both the glittering and translucent and transparent color, also have colorful pearl, attractive appearance. Content content in 0. 2 to 0. Between 3 g. Besides skincare capsule products, bath, hair with many kinds of cosmetics with capsules. Cosmetics capsule packaging delicate and cabinet, is designed to be a one-off consumption, generally do not add or less preservatives, carrying a safe, convenient use, etc.

4, green packaging: fresh fashion trend of packaging is developed in recent years, it refers to the small disposable packaging. In order to prevent the rich nutrients in use due to secondary pollution rapidly decaying, manufacturers are filling in a tiny container, once finished. However, because the price is too high, this kind of cosmetics will not become the market mainstream products, but it is the fashion, the symbol of luxury lifestyle, so there will be a stable consumer group.

5, miniaturization packaging: is crucial for retailers to consider space, with small packaging, retailers can be in more products on shelves.

6, personalized packaging: differentiation analysis of the consumer market, consumers are divided into several different groups, appearance are designed for a specific consumer groups.

in recent years, the growth of the cosmetics market main power comes from the skin care products and cosmetics, the main target is white-collar female. Men cosmetics after several years of brewing will have a good development potential. The future can also be in the light of consumer culture form experience, emotional experience, health experience to carry on the design.