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About custom cosmetic tube packaging design

2021-12-01

For products that are very popular in the market, in addition to the product quality that has been recognized by consumers, custom cosmetic tube packaging design is certainly more successful. Nowadays, product customization cosmetic tube packaging is more and more important for product marketing, so it has received the attention of many merchants. For wholesale cosmetic tube manufacturers, how should the design ideas of custom cosmetic tube packaging be written?


1. Customized cosmetic tube packaging positioning

Regarding the design ideas of customized cosmetic tube packaging, cosmetic tube suppliers must first start with market positioning, and specify the product research results and product positioning advantages, so that they can clearly recognize customized cosmetics. Reasons for tube packaging positioning.


2. Functionality of cosmetic tube

When designing custom cosmetic tube packaging, cosmetic tube suppliers must also consider the functional aspects. Regarding the writing of design ideas, cosmetic tube suppliers should meticulously perform all aspects of the custom cosmetic tube packaging. The description of various customized cosmetic tube packaging details are reflected.


3. Marketing of cosmetic tube

Product customization cosmetic tube packaging design, cosmetic tube suppliers must consider marketing, this aspect is very important, because the marketing effect of customized cosmetic tube packaging may be directly related to the success or failure of the product. One thing is beyond doubt.



The customized cosmetic tube packaging of a product seems relatively simple, but in fact, it requires the cosmetic tube manufacturer to go through a complicated design before it can show good results. Nowadays, cosmetic tube manufacturers design customized cosmetic tube packaging not only to consider the physical properties of the customized cosmetic tube packaging to the product but also to consider the marketing effect of the customized cosmetic tube packaging on the product. How is the custom cosmetic tube packaging design designed?


1. Positioning in the cosmetics market

Cosmetic tube manufacturers must do a good job of market positioning when designing product custom cosmetic tube packaging, such as whether the product is high-end or low-end. Only after precise positioning can they design a product customized cosmetic tube packaging that meets market needs. Recognized by the market.


2. Theme style of cosmetic tube

The theme style is also very important to the design of customized cosmetic tube packaging. The theme style of customized cosmetic tube packaging should be related to the product characteristics, rather than arbitrarily shaped. On the premise of ensuring consistency with the product characteristics, appropriate creative design can be carried out .


3. Visual effect of the cosmetic tube

Cosmetic tube manufacturers must pursue good visual effects when designing products for custom cosmetic tube packaging. From the structure of the custom cosmetic tube packaging to the pattern and fonts of the custom cosmetic tube packaging, the cosmetic tube manufacturer must do it The overall beauty and novelty can really attract consumers.


For a product, customized cosmetic tube packaging is very important, which not only protects the product but also has a marketing effect on the product. To a certain extent, product customized cosmetic tube packaging determines the success or failure of the product.


1. Customized cosmetic tube material selection

According to the characteristics of the product, cosmetic tube suppliers need to choose suitable customized cosmetic tube packaging materials, so that they can meet the basic physical functions. In addition, cosmetic tube suppliers choose custom cosmetic tube packaging materials, but also from the cost aspect Set out, combined with the profit of the product to choose the appropriate customized cosmetic tube packaging materials.


2. Structural design of the cosmetic tube

Nowadays, the design of custom cosmetic tube packaging is full of flowers, and there are various types. In the process of designing custom cosmetic tube packaging, the basic structure of the custom cosmetic tube packaging is also very important. Cosmetic tube suppliers need to consider the rationality of many aspects.


If you look carefully, you can easily find that the packaging design of various product customized cosmetic tubes is composed of several parts. These contents include brand information, product ingredients, company information, etc., then customized cosmetics What are the main parts of the tube packaging design generally?


1. The front content of the cosmetic tube

Cosmetic tube suppliers generally include the product name, brand logo, and product effect pictures on the front of the custom cosmetic tube packaging. The front content of the custom cosmetic tube packaging pays more attention to visual effects and creativity. Display is a very important part.


2. The contents of the back of the cosmetic tube

Although consumers are generally more affected by the positive content when buying products, the content on the back of the customized cosmetic tube packaging cannot be ignored. In this section, some basic information about product ingredients needs to be added.


3. The side content of the cosmetic tube

Cosmetic tube suppliers customize cosmetic tube packaging designs for different products. The content of the customized cosmetic tube packaging side is relatively flexible. You can add the product's nutritional composition table, or the production date and address, etc., to make the content of customized cosmetic tube packaging more perfect.


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