Plastic cosmetic tube packaging from cosmetic tube manufactures is becoming more and more sophisticated. In the plastic cosmetic tube packaging market, cosmetic tube is a relatively special field. Compared with other types of plastic cosmetic tube, the production threshold is generally competitive Because cosmetic tube involves the particularity of packaging products, it has certain requirements for all aspects of technical funds for cosmetic tube manufacturers, and there are also certain thresholds. Any manufacturer can enter, especially packaging products such as fluorinated cosmetic tube and barrier cosmetic tube, which have very high parameter requirements for cosmetic tube. If the packaging quality is not good enough, once the product leakage and other problems occur, it will cause very serious problems. as a result of.
It is the particularity of cosmetic tube packaging that it is necessary to formulate strict market access standards for cosmetic tube packaging products, and make detailed formulations for all areas involved in the product. At the same time, for manufacturers engaged in the production of cosmetic tube, the entry threshold is set, and the supervision and monitoring of products are strengthened.
At the same time, we hope that manufacturers engaged in cosmetic tube production can invest more manpower and material resources in product research and development to promote the upgrade of cosmetic tube packaging product performance. This is not only conducive to the progress of the packaging industry.
cosmetic tube.
There are two commonly used production processes of plastic cosmetic tube:
The first is the extrusion and blowing process, that is, the plastic raw materials are added to the extruder, the molten parison is extruded by heating, melting and plasticizing, and then placed in the cosmetic tube mold for inflation molding. After cooling and shaping, it is taken out of the mold and repaired. The finished product is obtained after scrapping. This process is mainly used to produce polyethylene and polyvinyl chloride plastic cosmetic tubes.
The second is the injection stretch-blow process, that is, the plastic raw material is injected into a tubular parison through an injection molding machine, and then placed in a cosmetic tube mold, stretch-blow-injected, and cooled to obtain a finished product. This process is mainly used to produce PET plastic cosmetic tube.
Plastic cosmetic tube is one of the widely used packaging, and the products produced are used in the packaging of beverages, cosmetics, and medicine markets. However, in the current buyer's market, excessive product competition is inevitable. How to improve the competitiveness of plastic cosmetic tube manufacturers?
1. Open up unpopular and undeveloped markets
For plastic cosmetic tube suppliers, while competing in these traditional packaging fields to consolidate the market, if they can open up some markets that are relatively unnoticed by competition from other peers, it is obviously beneficial to the development of cosmetic tube manufacturers. And the main one is that there are fewer companies in these unpopular markets, and it is more difficult for buyers to find cosmetic packaging material suppliers. Therefore, plastic cosmetic tube manufacturers can appropriately improve the quality of plastic cosmetic tube single products and increase product profits.
In the past eight years, disposable PET plastic cosmetic tubes have occupied a considerable market share, and the quality of plastic cosmetic tubes has been continuously improved. The importance of plastic cosmetic containers has gradually become prominent. The development of new filling technology and heat-resistant PET cosmetic tube has opened up new possibilities and options. PET cosmetic tube is very popular in the packaging of skin care products, cosmetics and sanitary products, while the detergent packaging mainly uses PE plastic squeeze tube & bottle.
With the increase of population, the improvement of living standards, and the westernization of consumption methods internationally, the demand for plastic cosmetic tubes in some Eastern European countries will increase. In Eastern Europe, the per capita consumption of cosmetic tube-packed cosmetics is still far lower than Western Europe, which means that its future growth potential is quite large, and the market demand for plastic cosmetic tubes will also increase substantially.
2. Promote plastic cosmetic tube through multiple channels
We believe that cosmetic plastic packaging manufacturers need to keep up with the times to understand the various ways to promote plastic cosmetic tubes. However, we believe that under the current circumstances, as a plastic cosmetic tube manufacturer, the focus should still be on the traditional network computer side. This is mainly because there is no mature model for the promotion of emerging mobile clients, which requires more energy and more costs. On the other hand, the traditional online plastic cosmetic tube promotion platform is very mature, and the customer's habits will not change quickly in the short term. In this way, the focus should be placed on the traditional network side for promotion.
3. Improve the quality of plastic cosmetic tube products
The longer the development of a product, the fiercer the market competition will be. At this time, the cosmetic tube manufacturer needs to deal with competition issues from many aspects. First of all, in terms of quality, only by improving the quality of the product itself can we get more opportunities. However, if a good product is not known, sales will not increase, so it is also very important in terms of publicity. In today's market situation, high-quality, low-cost, environmentally friendly and biodegradable products have become the first choice of customers, and it is also the goal of the production of cosmetic tube suppliers.
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