Reject packaging cosmetics grandiose
by:Lisson
2020-08-15
Reject packaging cosmetics grandiose everyone likes beautiful packaging design, but if only beautiful packaging products without real value, so it seems to be not true.
How to make cosmetics packaging design designers thinking back to the source point worth it!
Product packaging design will be converted to goods and sales of the last step.
Packing is product container, including the design of the structure and appearance, so content is consistent with the shell when it is in the transport, and has a perfect sales and moving image appearance, purpose is to satisfy people's needs.
Mediocre design can make the goods become overshadowed, and excellent packaging can make goods shine, improve the added value and stimulate the consumers purchase desire.
Cosmetics packaging is a kind of silent advertising, has obvious promotion effect, its ultimate aim is to influence consumer idea and behavior, sets up the brand image, to win the marketing strategy.
Products need to packing, the enterprises need to packaging, of course, people also need to packaging, the packaging make the products perfect and is a perfect embodiment, but also start with a utilitarian color, therefore becomes more and more unreal.
Packaging should be first in the field of production to provide protection for products, secondly in circulation field provide convenience for the product function, finally to provide product sales function in the field of sales.
In the modern business society, increasingly fierce competition, the packaging should play such an important function.
Therefore, manufacturers and enterprises attaches great importance to the image of the packaging, packaging designers also have the opportunity to display their own power.
With the constant change of material and technology constantly updated, packaging design has made great progress.
But in fact, a careful analysis reveals that the existing in the circulation of materials and packaging are so luxurious, when the product into commodity and then into consumable appeared in front of consumers, has produced too much waste, any kind of packaging can escape into the fate of the waste.
Some people advocate without packaging, but this will bring many problems to the circulation of commodities.
As a packaging designer and producer, packaging design should be take into account what is?
The most important function is to protect the goods packaging, and beautify the goods and to convey information.
Therefore, the choice of packaging materials is an important step is directly related to protect goods, reduce the rate of damage to the goods during long-distance transportation.
Packaging can be divided into transport packing and sales packing, the modelling of reasonable structure can make the packaging play their role in transporting and selling.
Paper is the most widely used packaging materials, the shape of the paper is also variable, can be molded into various forms, in order to protect the products are packed in cartons directly influences the structure of the product of the state and the convenience of transportation.
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