Different analysis of cosmetics for the details of the packaging requirements

Different analysis of cosmetics for the details of the packaging requirements of modern cosmetics packaging on the choice of packaging materials and containers, packaging container structure design and the adornment design of the packaging container has the following characteristics 1. Plastic hose materials and composite materials are widely used in cosmetics, packaging container, especially the design of the plastic bottles, tend to be diversified. 2. The use of glass bottles is limited. Due to the shortcomings inherent glass bottles, for ordinary cosmetics, plastic or composite containers usually use plastic or composite materials. For high-end cosmetics or easy volatile flavor cosmetics such as perfume, usually using glass bottle to packing. 3. A variety of packaging container specifications, meet different consumption levels. Due to the hose cosmetics market fierce competition, manufacturers of cosmetics hose investment is also more and more. Cosmetics for perfection, in order to meet different needs, diversified packaging container capacity, convenient consumer choice; For high-end products, the use of small capacity of packaging to meet the needs of low-income people, especially to meet young girls because of the curiosity of consumer psychology. 4. Cosmetics hose series design. So-called series packaging design, refers to the unified logo and font for premise, with a different colour, water lines, or different modelling structure for the tone of the same kind of commodity packaging design. It requires that there are differences in the same, there are similar in different, there is diversity, have a sense of justice. In the practical application of cosmetics hoses, generally speaking, there are two things: one is the same brand series of different functional cosmetics packaging, convenience of consumers to purchase, at the same time, the overall price is lower than the sum of individual purchase. Such as a brand of cosmetics to keep the overall design style, and then use the container to pack all kinds of cosmetics as a sales unit for sale; The second is the same brand of cosmetics, the main functions of the same but different auxiliary function, or the same brand the same function but different formulation of a series of cosmetics. 5. Cosmetics hoses should satisfy the needs of the development of personalized. Cosmetic packing must be correctly as required for different consumer demand characteristics of cosmetics, show different people aesthetic temperament and interest, to the smooth realization of cosmetics sales.