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Plastic and glass are still the main packaging materials for cosmetics

2021-05-29

After years of 15 per cent annual growth, China's cosmetics market has begun to take shape. In 2002, the whole market achieved a total sales of 45 billion yuan. It is predicted that the total sales of its market will reach 80 billion yuan in 2010. As the main packaging materials in this market, plastic and glass will also have a greater use of land.


Most of the general cosmetics appear to be liquid, emulsion or paste, do not have a bright appearance. It must be exquisite, unique packaging design, to show its own characteristics. Therefore, cosmetics generally rely on packaging, in order to achieve good sales. Plastic and glass are the main cosmetic packaging container materials, and the amount of plastic is the largest.


Although the variety of cosmetics, different functions, but in terms of its external form and packaging adaptability, there are mainly the following categories: solid cosmetics, solid granular (powder) cosmetics, liquid and emulsion cosmetics, cream cosmetics, etc.. According to different forms, the form of packaging is different.

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The current situation, as a result of plastic light and cheap, easy to form scale production, can make various specification size, transparent, opaque, and various kinds of color of the bottle, and printing performance is very good, can use the methods such as thermal transfer, inkjet, printing the manual, logo, barcode printing directly on the surface of the container. Therefore, plastic products have occupied more than 80% of the packaging market cosmetics, become the most important packaging container cosmetics. Previously, cosmetics are generally packaged in glass bottles, but, as a result of the variety of the glass container is single, even if there is a better design idea, due to the limitations of technology and materials, it is often not possible to achieve.


And the plastic material has the advantage in this respect, not only the source is rich, and the forming performance is good, can be made into a variety of structure and modeling of bottles, cans, boxes and other plastic containers, and can carry out a variety of decoration and decoration design.

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In addition, the rapid development of PET resin in cosmetic containers in recent years has led to a major change in the replacement of glass bottles with plastic.


But we should also see, although the glass bottle in the cosmetic packaging container accounted for the proportion of no more than 8%, however, it still has irreplaceable advantages in this packaging field, in the short term is still the first choice of high-grade cosmetics material.


Thorough and pure, noble and elegant, is the charm of glass bottles. Compared with the plastic bottle, its heavy feeling makes people double the sense of trust; The unique visual effect of frosted glass bottles is far more than that of plastic bottles.


Many perfume manufacturers like to use this container to pack their products, for example, Italy's Bvlgari women's perfume, the packaging design of the delicate excellence of the tradition, streamlined glass bottles with matte glass, soft emerald-green body accentuate its simple lines, convey a fresh, elegant and friendly quality. In addition, for gas has a high barrier, also make glass bottles become perfumes and other volatile, easy to lose fragrance products of the first choice of packaging materials.


Cosmetics, especially whitening and nutritional series, contain a lot of nutrients just like food, but they are easily oxidized. This puts forward a very high requirement for the sealing of the packaging. The strong barrier of the glass bottle is undoubtedly more competent than the plastic bottle in protecting the contents.


With the rapid development of modern industry and the continuous enhancement of public environmental protection opinions, paper packaging is more and more widely used in commodities and the demand is increasing. Vacuum aluminized paper is one of them. The aluminized paper is mainly composed of base paper, aluminum layer and coating. Because of good gloss and smoothness, good flexibility, high fastness of aluminum spray layer, beautiful and environmental protection. The main consumer group of cosmetics is women, and the exquisite packaging of cosmetics has a great influence on the status of cosmetics in women's eyes and their preference for specific brands. Transparent and colorful ink printed on vacuum aluminized paper, can reveal the noble and rich metallic luster, at the same time, giving people a psychological hint: after using this kind of cosmetics, they can also shine, and easy to print. Vacuum aluminized paper is easy to be processed by laser holography and has a good anti-counterfeiting effect. According to the needs of different cosmetics in the outer packaging printed on the flash of laser LOCO or specific beautiful patterns, both beautiful and fresh and easy to identify, but also make fake and shoddy products. But at present the whole cosmetics market, packaging materials are still dominated by plastic and glass.


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