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How to use creative breakthrough packaging design
by：Lisson
2020-11-17
How to through the creative breakthrough packaging design through the creative breakthrough packaging design
creative packaging: packaging design is an essential part of modern goods and external form, creative packaging design is not just a commodity to enter the market and beautiful coat. Is also realized commodity value and use value of a kind of effective means. Successful packaging design must contain some creative elements. What is creativity? This is a simple and complicated problem.
creative is a good idea, good idea, and shows its novelty and uniqueness. The 'and' a 'in the creative initiative,' explained. 'Meaning' a 'new, creative' implication. Embodiment of creative packaging design, it is various, can from the morphology of the packaging materials, packaging, packaging structure, can also from the packing brand font, graphics, color packaging, packaging layout specific link ideas. Packaging design is a visual communication art, seeks to visual originality, aesthetic, and at the same time to have a clear informational, there is no clear informational visual forms of creative expression, the idea will not be able to reflect the commercial value of packaging, creative always revolve around the function of packaging - the dissemination of information.
creative packaging design preparation: creativity is a kind of innovation, innovation is the source of human society development, also an art, new progress, the inexhaustible driving force for change. Packaging design service for business, is facing fierce competition in the market and finicky consumers, only creative commodity packaging can have a sales force, attractive, to conquer the market to win customers favor. Creativity is the soul of design, is the prerequisite of successful design. Good ideas from the designers the keen market insight and positive thinking, the accumulated knowledge and experience. Creativity is the key to successful packaging design.
however, packaging design is a kind of conditioned to create activities, ( Such as packing basic size, shape, the customer's subjective opinion, packaging costs, packaging processing technology limited, etc. ) How to create in restricting freedom, under the condition of limited unlimited thinking, is every designer must work hard to explore long-term work.
packaging before the specific ideas, the first thing to the enterprise and the product of producing goods fully understand, general staff from three aspects:
1, the basic situation of the market, such as the product characteristics and potential markets, competitors, etc;
2, the basic situation of consumers, such as; Consumers of age, income, cultural quality, etc;
3, the basic condition of the market related products and their products, ( If new products or old products to packaging) Including brand image and reputation, goodwill, trust, product price, quality, sales, etc. Conversion table packaging printing knowledge
creative packaging: packaging design is an essential part of modern goods and external form, creative packaging design is not just a commodity to enter the market and beautiful coat. Is also realized commodity value and use value of a kind of effective means. Successful packaging design must contain some creative elements. What is creativity? This is a simple and complicated problem.
creative is a good idea, good idea, and shows its novelty and uniqueness. The 'and' a 'in the creative initiative,' explained. 'Meaning' a 'new, creative' implication. Embodiment of creative packaging design, it is various, can from the morphology of the packaging materials, packaging, packaging structure, can also from the packing brand font, graphics, color packaging, packaging layout specific link ideas. Packaging design is a visual communication art, seeks to visual originality, aesthetic, and at the same time to have a clear informational, there is no clear informational visual forms of creative expression, the idea will not be able to reflect the commercial value of packaging, creative always revolve around the function of packaging - the dissemination of information.
creative packaging design preparation: creativity is a kind of innovation, innovation is the source of human society development, also an art, new progress, the inexhaustible driving force for change. Packaging design service for business, is facing fierce competition in the market and finicky consumers, only creative commodity packaging can have a sales force, attractive, to conquer the market to win customers favor. Creativity is the soul of design, is the prerequisite of successful design. Good ideas from the designers the keen market insight and positive thinking, the accumulated knowledge and experience. Creativity is the key to successful packaging design.
however, packaging design is a kind of conditioned to create activities, ( Such as packing basic size, shape, the customer's subjective opinion, packaging costs, packaging processing technology limited, etc. ) How to create in restricting freedom, under the condition of limited unlimited thinking, is every designer must work hard to explore long-term work.
packaging before the specific ideas, the first thing to the enterprise and the product of producing goods fully understand, general staff from three aspects:
1, the basic situation of the market, such as the product characteristics and potential markets, competitors, etc;
2, the basic situation of consumers, such as; Consumers of age, income, cultural quality, etc;
3, the basic condition of the market related products and their products, ( If new products or old products to packaging) Including brand image and reputation, goodwill, trust, product price, quality, sales, etc. Conversion table packaging printing knowledge
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