LVMH marriage pill beauty was confirmed

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by：Lisson 2020-11-25

Recently, the rumors of guangdong local cosmetics brand pill group 'marriage' LCapitalAsia LVMH group's private equity fund ( LV funds) The message is the official confirmed. The cooperation of both sides, LV funds will be a pill beauty group, the second largest shareholder, the two sides will include product development, investment, m&a, etc. Pill group has now a pill ji two brands, the beauty and spring rely on the professional line starts at beauty salon. Public information, pill group's retail sales last year of one hundred million yuan, year, pill beauty has invested one hundred million yuan in the pearl river new town to purchase office, and research and development center to upgrade the new industrial park. Cosmetic experts said that the current domestic cosmetics brand, natural hall in the first place, the retail sales of one hundred million yuan or so, followed by raya, parker pill group should be a third. Although at present the amount temporarily not announced the official cooperation, and both sides of the shareholding proportion, but the pill group CEO Sun Huaiqing, according to the investment amount in dollar terms than digits, LVMH's director of China, the greater China region President wu yue will also join the pill the board of directors. More news, LV fund pill group % of the shares. According to industry speculation, the investment pill group will get $, but the money would come in batches. Have the personage inside course of study thinks, have very strong of moet hennessy Louis vuitton (LVMH), the partnership is likely is only the first step, the real goal is likely to be a full takeover. Edit: jingjing