Taobao holding hi tao network

Following the month day, hi, general manager of Internet Sun Zhenning after exposure to gather the best selling fake goods, gray, silent two years hi tao network another high-profile appearance, and its holding group also from the earlier hunan TV into taobao. Taobao controlling hi tao nets, show the ambitions of the cosmetics market. Years, hunan satellite TV and taobao is invested one hundred million yuan 'happy taobao', and introduced a comprehensive e-commerce sites 'hey tao network', of which hunan TV %, taobao is %. Early, hi Internet completed the transfer of equity, taobao has become the controlling shareholder, and hi tao network is from the original general electric agreed to 'women dress up fashion kind of electricity'. Sun Zhenning foreign said, hi Internet will profit through three ways, respectively, to launch its own brand cosmetics; Supporting the gross margin higher apparel; Ascending scale. According to reporter understanding, hi tao network controlled by taobao, will get the product on taobao support, and joint innovation projects, internal personnel training, cultural sharing from ali, instructor training, etc. Sun Zhenning said that cosmetics are in recent years the focus of every businessman rush to eat, with professional channel advantage, vertical BC of the cosmetics market is very big development space. And taobao's own competition is inevitable, but the vertical segment BC do people, will slowly to professional, high quality development. Previously, hi Internet after several years of development, web site traffic and no obvious growth, and user recognition and turnover is not very ideal. But there's also the personage inside course of study says, hey tao network founded in the early initiative in hunan satellite TV, failed to good advantage integration, the decision also drag slowly. But now after taobao holdings, means the transformation of ownership, hi Internet may to the next level. Edit: jingjing