British man skin care products sales growth of 20% over the past five years
by:Lisson
2020-11-30
In the past years, the British male skin care products sales growth, grow about %, especially the credibility of good product.
Current UK economy continues to weaken, and some of the men gave up some consumer projects, except to beauty products.
A global research firm market researcher study found that year, British male beauty products sales of thousands of pounds, growth of.
%。
These all indicate that today's men pay more attention to the face skin to maintain, with % men take the time to maintain the face is the norm.
% of the % of men, are among those men to use moisturizing creams, % men use cleanser, lip balm and discharge makeup cotton respectively accounted for % and %.
The rest of the men a little use eye cream and gel, some men do mask and the use of anti-aging products.
The research firm, analysts said, good facial skin care market.
At present due to the recession, consumers in order to comfort myself, luxury skin care products sales momentum is good.
The increase of distribution channels, this is also a help.
Today, the consumer of the cash is not bounteous, but sales of the top skin care products has increased the %.
Studies have found that women % will not believe the advertised publicity, while men compared with %.
The study also found that celebrity effect on skin care products sales co. , LTD. , only % % of men and women buy celebrity endorsement of the product.
Although there are many men began to skin care, but the proportion of men to use facial skin care products is still lower than women.
With % man just out of the question on the face skin.
Men of this kind of passive attitude is skin care industry is facing a big challenge.
Edit: note: henan
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