2013 years of its makeup market outlook
by:Lisson
2020-12-03
In our country, with a good education is seeking new customers with a reliable curative effect and scientific foundation of skin care products, cosmeceuticals, with its reliable medical background popular, in just a few years will grow up in China.
By the end of 2011, China's cosmetics market sales have more than 107. 5 billion yuan.
In the pharmacy industry, its market share continued to maintain rapid growth.
Data show that in 2010, the size of the market reached 23. 5 billion yuan, the Chinese medicine makeup by 2011 that figure has risen to 32. 5 billion yuan.
, according to data from 2004 to 2011, sales of Chinese medicine makeup market annual growth rate as high as 20%, nearly twice as much as the European market.
Although years rapid growth, but the market share is still small.
Visible, drugstore industry in recent years has become a fast-growing emerging industry, huge market cake.
In addition, according to authoritative data, the current domestic retail drugstore shop sales accounts for only about 30% of the total sales of cosmetics, and cosmeceuticals in Europe, America and Japan account for 60% of the domestic cosmetics market share;
In the United States, Germany, France and Japan, drugstore sales have billions of dollars.
This means that the Chinese medicine makeup market has huge room to grow.
But on its makeup brand distribution of the market, since 1998, when foreign medicine makeup brand Vichy after entering the market, became the focus of China's largest, the pioneer of the first to open the Chinese medicine makeup way, then the LRP, avene and springs of the medicine makeup brand in the Chinese market in succession, be the highlight of the market.
At present, Chinese medicine makeup market mainly by Vichy, LRP, uriage and other international well-known medicine makeup brand monopoly.
Over the years, at home, drugstore market caught the attention of the dealers and aiming at this huge market, especially the pharmacy market has started to make the analysis and evaluation, they watch the market trends and prospects, have profit space, there are significant at the head.
Those who watched a pharmacy the pharmacist management of drugs, health products the profit space is not higher than the medicine makeup product profit and the market prospect is good, so aim at the drugstore market.
Pharmacy medicine makeup products is actually more professional, drugstore is for skin bunch harasses people to use, medical researchers abroad have done the experiment, skin problems are presented in the women, but in the Chinese market, myrrh makeup product approval, actually is a concept, namely the transformation of the cosmetics new channels.
On the Chinese market at present no complete drugstore approval, so the whole market to drugstore conceptual understanding is not very mature, but the drugstore concept is more and more thorough popular feeling, more and more Chinese consumers like medicine makeup products.
Plate to the economy of China is so big, local companies expand into drugstore market, become the focus of the market, also led the development of economy, trade and industry, is conducive to improving China's economy.
In recent years, Chinese medicine makeup retail market continues to grow, in 2011, the drugstore sales reached 32. 5 billion yuan, up 30% from a year earlier.
Source: intelligence research centre for the study of data source: intelligence research centre for the study of data
the depth report
- 2020 2026 years of its makeup industry market operations and investment prospects report
- 2020 2026 years of its makeup industry market operations and investment prospects report
'- 2020 2026 years of its makeup industry market operations and investment prospects study were thirteen chapters, containing 2019 Chinese herbal cosmetics industry operation analysis, 2020 - 2026 years of its makeup industry development prospect forecast analysis, 2020 - In 2026, Chinese medicine cosmetics industry investment outlook, etc.
this article source: industry network
the depth report
- 2020 2026 years of its makeup industry market operations and investment prospects report
- 2020 2026 years of its makeup industry market operations and investment prospects report
'- 2020 2026 years of its makeup industry market operations and investment prospects study were thirteen chapters, containing 2019 Chinese herbal cosmetics industry operation analysis, 2020 - 2026 years of its makeup industry development prospect forecast analysis, 2020 - In 2026, Chinese medicine cosmetics industry investment outlook, etc.
this article source: industry network
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