Five of ten entrepreneurial hot spot in 2010: cosmetics for men

At present, men's skin care, must be used, hair cosmetics, sunscreen and bath sneak counter, gradually heating up. JS series of handsome men and gough male cosmetics counters in female to protect skin to taste is given priority to the zone stand out in a crowd. Adidas brand concept of 'sport', promoting the sale of their aftershave, perfumes, bath dew. Some even introduced a man repair lipstick, regulate water, moisturizing lotion, deodorant, shampoo and conditioner niche products. A man care products low hundreds of yuan, high after yuan. It is understood that as the man of beauty &skin care is becoming more and more attention, male cosmetics sales market continue bullish, 2 thirty percent growth each year on average. It is not hard to see, 'face' is no longer the patent of women. To this, tsinghua university institute of social professor li qiang said in an interview, the development of male beauty industry reflects the men pay more attention to the instrument, reflecting their more positive attitude toward life, is a reflection of social progress, is also a sign of social civilization degree increase. 'Market' in recent years, the global cosmetics and skincare products sales rose more than % of men, in the European and American countries, men's care products market share has accounted for more than % of the cosmetics market. Cosmetics sales in China, by contrast, is close to one hundred million yuan, the annual growth rate in % above, is becoming a promising male makeup products market is a major bright spot. Recognized in the industry, the male cosmetics market is a 'gold mine' of the to be developed. Chinese flavors, head of the cosmetics industry association analysis predicts that men cosmetics market share will reach one hundred million yuan. From the point of market demand, demand of varieties is also changing, beauty, nutritional, efficacy, versatility, and raw material of natural cosmetics into a man to be bestowed favor on newly. 'Entrepreneurship' men buy cosmetics, male cosmetics salons, male cosmetics sales agent etc.