Damned to 50. 2% of the high growth rate far above the industry level

According to Nielsen statistics show that modern channels to protect skin to taste the three major categories, including cream paste, aftercare three categories of water and foam cleanser, sales in the first half of year. One hundred million yuan, a year-on-year growth. %, the speed of growth was obviously lower than a lot of, the whole market performance is not very good. However, under such conditions, damned to local brands. % higher growth rate than overall growth of the industry. In the first half of the sales revenue for the damned years. One hundred million yuan, a year-on-year growth %, the faster growth is cleansing products %, %, cream products other category growth %, and mask sales income fell slightly over the previous year, the main and damned gradually change the amount of product strategy, began to shift its focus to higher value-added, higher brand loyalty of cream emulsion product transfer. Damned rely mainly on three channels to sell products, respectively are modern, network, cosmetics shop. With general local brand 'rural areas to encircle the cities' development ideas, damned directly taken to develop big cities, of first-tier cities such as Shanghai, guangzhou, direct expansion in the selecting hypermarket chain for cooperation. And with the transformation of consumer shopping habits, damned began construction of the network channels, very early in the first half of its sales is about. One hundred million yuan, accounting for the total sales. %。 Damned outlet channel is about in the first half of sales. One hundred million yuan, accounting for the total sales. %, the future outlet channels on the terminal layout and the breadth and depth of has the very big development space. Edit: jingjing