Beauty products sell like hot cakes on amazon! Online retailers the top sales

Author: compile/xiao-ling fang according to market research agency data, according to a report in beauty products in electricity sales, nearly/from amazon ( 。 %） Among all online retailers in the first, sales. Data collected from month to month, millions of consumers shopping related data, covering multiple beauty products brand. In the amazon was macy's ( 梅西百货) Share by, accounting for beauty products online sales. %, the sephora ( Sephora） Accounted for %. If looking at amazon yourself, don't look at the seller's sales platform, the electricity giant is the first big beauty products online sellers, sales account for. %。 Cosmetics sales of beauty products of total sales. %, clinique accounted for. %。 Senior vice director of marketing data, Jed Alpert said: 'although like MAC and clinique brand website is still very popular, but the strength of the electric business platform, admittedly, these platforms often provide low price products. 'From year to year, and beauty products online sales increased by %. Years, according to the journal of the American authoritative e-commerce Internet Retailer forecasts, health and beauty products category sales year-on-year growth. %, the average every beauty products company product revenue growth. %。 The Internet Retailer is strong in the selection of the retailers, health and beauty products category of retailers to account for. According to the data, according to a report, beauty products retailers Anastasia Beverly Hills, the highest year-on-year growth rate, da. %, Victoria's secret year-on-year growth rate of the second, da. %。 Anastasia will own triple-digit growth thanks to social media strategy, especially promoted the brand product sales sets a web celebrity. The report also found that in all the beauty products brand, Burt's Bees has the highest conversion rate, da. %, data representation, this means that the retailer has been very successful in actual let consumers to buy. Alpert said: 'the conversion rate of high brand is very successful in product promotion and pricing. 'According to the report, % of beauty products online sales from perfume, is the second facial beauty products, sales accounted for %, followed by eye beauty products ( %） And the lips, %） And nail care ( %） 。 Editor: huang rui