Interesting cosmetics aluminum tube design expression techniques

Cosmetic aluminum tube design techniques are diverse, and the focus of the wholesale cosmetic tube manufacturers is not to list a variety of design techniques, but to summarize the interesting cosmetic aluminum tube design commonly used or some promising performance techniques.

1.1 Cosmetic tube isomorphism.

American mathematician Douglas Hofstadter put it this way: "Isomorphism is the same structure." "Isomorphism is essentially a mapping by which the cosmetic tube structure of one system can be represented by another system."

Isomorphism is commonly used in the interesting design of cosmetic aluminum tube. Cosmetic tube manufacturers combine different elements with certain specific associations to form a new image expression technique. Cosmetic aluminum tube design completed under the state of homogeneous thinking has the characteristics of strengthening the theme content, strong expressive force, easy to make consumers emotional resonance.

1.1.1 Isomorphism between cosmetic aluminum tube and product.

The isomorphism between cosmetic aluminum tube and product is actually a form isomorphism. Isomorphism is a similar isomorphism in form and structure of objects with different meanings. Through similarity, people can connect the meanings of two different objects psychologically, so as to express a complete concept. The characteristic of this form isomorphism lies in its visual effect is to connect the unreasonable phenomenon logically, so the cosmetic tube produces the visual impact force of surprise, to achieve the effect of visual stimulation.

Cosmetic tube manufacturers need to have a comprehensive understanding of the concept and basic characteristics of "form" in order to carry out this isomorphism. Gestalt psychology has made a very meaningful exploration of this. The "form" here does not refer to the form of the objective object itself, but the form that has been actively organized through perceptual activities. Gestalt psychology attaches great importance to the sense of form as a whole, because what we experience is always a whole. For example, when you listen to a piece of music, what you feel is always the melody rather than a series of notes. It is a unified whole of atmosphere and emotion rather than a minor part. The whole is characterized by the emergence of new things, and the whole is much greater than the sum of its parts. Element replacement between form is the most common technique in isomorphism of form, because form has "wholeness ", the new figure obtained by isomorphism is not a simple addition of the original figure, but a transcendence or mutation. And because "form" is the result of positive organization of perception, the new figure must have enough cohesion in form to stand out from the background as a whole, so as to facilitate the visual selection of it and enhance the visual effect. In the interesting cosmetic aluminum tube design, the isomorphism makes the visual impact of cosmetic aluminum tube greatly strengthened and gives consumers rich psychological feelings. Cosmetic tube manufacturers have used the isomorphism between the product and the cosmetic aluminum tube in the design of cosmetic aluminum tube. The shape of the cosmetic itself is isomorphic with the pattern on the cosmetic aluminum tube, forming a new and more interesting picture effect. It gives life to cosmetics, but also brings consumers a sense of intimacy, which makes the visual form of cosmetics aluminum tube beyond the conventional, but also brings new interest.

Of course, the isomorphism of the shape, cosmetic tube manufacturers should also follow certain principles. Experiments have shown that people feel extremely calm when they are presented with a simple, regular pattern, while chaotic patterns make people feel irritable. The graphics that are really interesting are ttube that are in between and slightly deviate from the rules. They first arouse a kind of attention and tension, then cause the audience to actively organize for them, and finally the organizing activity is completed, and the initial tension disappears. This is a kind of experience with climax and ups and downs, which can cause aesthetic pleasure. From this, cosmetic tube manufacturers can deduce the isomorphism principle of the shape in cosmetic aluminum tube design, and combine it in a new and unprecedented isomorphism way with familiar shapes in daily life. The new graphics obtained in this isomorphic way make people both familiar and unfamiliar, which will arouse the great curiosity of consumers. In this way, not only can enhance the interest of cosmetic aluminum tube, but also can make the visual communication of cosmetic aluminum tube design become more smooth and natural, which is just the so-called "old elements, new combination ".

1.1.2 Isomorphism between cosmetic aluminum tube and consumers.

Cosmetic aluminum tube and consumer isomorphism is a dynamic isomorphism, cosmetic tube manufacturers emphasize the participation of consumers. The isomorphism gimmick to make cosmetics aluminum tube is no longer confined to the aluminum tube itself through cosmetics to show its charm, to join the participation of consumers make cosmetics don't play the role of cold aluminium tube, and become a user's subjective emotion fundamental of projection, and in the process of this kind of interaction, no doubt can strengthen consumer of cosmetics aluminum tube rapport, So that consumers have a deep memory of it.

1.2 Bionic techniques.

Bionic design is a common design technique in the interesting design of cosmetic aluminum tube. Luigi Colani, the famous German design master, said: "The foundation of design should come from the truth presented by life born in nature." It reveals that nature contains endless sources of design. It is on the basis of bionics, through the study of the function, structure, form, color characteristics of the biological system in the natural biological world, combined with the characteristics of cosmetic aluminum tube design, through deconstruction, simplification, extraction, abstraction, and other artistic expression, cosmetic tube manufacturers have a choice of application and design. The design of cosmetic aluminum tube not only has simple and pure visual effect, but also contains rich artistic spirit and value connotation, so as to create artistic, innovative and interesting cosmetic aluminum tube.

In bionic design, the selection of reference objects for imitation by cosmetic tube manufacturers is particularly important. A good choice can make the audience and the design have synaesthesia, and the audience can quickly understand and understand the design and have interest, rather than the obstruction brought to the audience by the cumbersome and rigid simple addition. A "good choice" here refers to an attribute or attributes of a reference that can be refined by design to express the design well. Ingenious creativity and excellent cosmetic tube design are the key to the success of bionic design, which requires the training of bionic creative thinking and skilled design performance ability of cosmetic tube manufacturers. Bionic techniques can be divided into concrete and abstract forms according to the characteristics and characteristics of the fidelity degree of reappearance of things.

The figurative bionics of cosmetic aluminum tube is based on the objective existence of natural things, and the form of the original thing is vividly reproduced in the shape design of cosmetic aluminum tube. It is close to the imitation of natural objects in appearance and form, with "natural" ingredients, and intuitively presents the morphological characteristics of biological imitation, so that the cosmetic aluminum tube is easier to be interpreted by consumers, feel the fresh and natural products, and enhance the intimacy between the cosmetic aluminum tube and consumers. It is because people have more perception of natural things, the design of concrete form bionic cosmetics tube can very directly and quickly convey the design concept of cosmetics aluminum tube, enhance people's recognition and acceptance rate of products, people are generally happy to accept. So the figurative form bionic design has very good interest, affinity, nature.

Abstract bionics is a high generalization and summary of natural things. It is the cosmetic tube manufacturer from the concrete natural things, repeatedly deliberate, remove the details of the image, summarize until the abstract its original form, reflect the unique essence of things from the whole, really so-called from the concrete and beyond the concrete. Of course, different cosmetics tube manufacturers will have different understanding and understanding of this form, showing fuzzy, different and polysemy characteristics, is the so-called "benevolence, wisdom." In general, figurative bionic techniques have certain certainty and transparency, while abstract bionic techniques are relatively vague, illusory and more attractive, giving people more space for imagination and enhancing the attraction. Of course, there are a lot of bionic design techniques in cosmetic aluminum tube design. For example, the bionic character bionic, animal bionic, plant bionic and man-made bionic are classified by bionic material object. Morphological bionics, decorative bionics, natural color, texture bionics and structure of biological system divided by characteristics of biological system; Classification of holistic bionics and partial bionics with imitative integrity. In short, the more primitive the bionic components are, the more intuitive the fun they bring to people, and the more obvious the semantics expressed by the aluminum tube of cosmetics. Bionic components more refined, give a person's imagination space is bigger, thinking jump more, cosmetics aluminum tube will show the advantage of this point and full of vitality.

1.3 Cosmetic tube interesting decorative techniques.

Art deco technique runs through the whole process of human art development. Until modernism introduced the design principle of "less is more" and "form follows function", the idea of decoration was completely abandoned. The rise of postmodernism set off the rebellion and reflection on the theory of modernism, which believed that modernism paid too much attention to the use of function, advocated geometric form in form, and rejected organic form, thus indifferent to the spiritual needs of people and oblasing the emotional characteristics of design. Excessive elimination of design decoration, in fact, is the loss of an important form of human emotion. The rich and changeable characteristics of art deco style inject new vitality into the cold, highly geometric and standardized modernist product modeling. Therefore, decoration is an important form of expressing human emotion and an important expression technique of aluminum tube design for interesting cosmetics.

The word decoration first appeared in the west in the 17th and 18th centuries, generally refers to artistic decoration. From the above definition, decoration is regarded as a practical artistic technique, which is the beautification and processing of the decorated objects. Decoration is also considered to be a kind of dependency and subordinate status with the objects. As the change of The Times, deepening the cognition of adornment gimmick, decoration has been expanded to the concept of generalized concept, make products to beautify the modern design thinking is decorated with ornaments as an organic whole, the study of adornment gimmick has from pure additive beautify processing into from the perspective of decorative ornaments and the whole symbiosis esthetics are discussed. The decoration style is rich and changeable, which is obviously different from the shape of the high geometric standardization of indifference. It makes the rigid things smart, makes the mechanical things full of life, and makes the rational things emotional. As early as in the ancient Stone Age, people learned to decorate. Good decoration can mask the indifference of design, increase the emotional factors of products, and enhance the artistic appeal of design. Good decoration is an integral part of design, and only redundant decoration can be added or reduced at will. When cosmetic tube manufacturers talk about cosmetic aluminum tube decoration techniques, do not first understand the decorative design of cosmetic aluminum tube as a simple plane pattern decoration. We should start from the essence of decoration, through various means to get rid of the rigid space on the previous cosmetics aluminum tube, to create a visual and connotation of rich decoration, so as to increase the fun of cosmetics aluminum tube.

1.3.1 Interesting cosmetic aluminum tube visual graphic decoration.

The graphics in the design of cosmetic aluminum tube have two main functions: conveying and impression. It is to use the graphic in the examination paper to convey the intuitive, effective, vivid and rich expression, to convey goods and information to consumers, with cosmetics tube graphics in the visual appeal of the psychological response of consumers, and then guide the purchase behavior. Cosmetics visual graphic decoration of the aluminium tube is decorated on the surface of the aluminum tube processing, clever graphics selection can increase the visual aesthetic feeling and fun cosmetics aluminum tube, special design (such as popular element, cartoon characters, animals and plants, etc.) of the reference can be generated with consumer psychological emotional echo, make cosmetics aluminum tube has the affinity and sense of trust. The use of patterns should pay attention to the echo and integrity of product forms. Such as cartoon characters are usually cosmetics tube manufacturer with more exaggerated modelling methods and cute, humor and so on the characteristic and the difference between the performance of the other means, because already have funny and hilarious cartoon image features, the nature of the entertainment is also no doubt, so it can not only loved by young children, are more likely to command the be fond of of the general public. The cosmetic tube manufacturer humorously combines the product raw materials with personification, so that the cosmetic aluminum tube pattern is full of fun, which can not only bring consumers emotional pleasure, but also make the cosmetic aluminum tube more affinity. In information overload, market competition is fierce today, in the commodity cosmetics use cartoon image in the design of aluminum tube pass information can usually be more interest, in the process of passing information often can let a person is in a state of relaxed and happy, more make the goods more typical and infectious, make consumers are attracted to cartoon image expressed interest sex, Thus the desire to buy.

As interesting as the aluminum tube graphics of cosmetics, the new and unique and interesting aluminum tube modeling of cosmetics also has the charm of surprise, which can make people get a clear visual impression in a short contact. This kind of exquisite aluminum tube shape of cosmetics is rare in the market, so it can attract the majority of consumers and produce great competitiveness.

1.4 Exaggeration of cosmetic tube design

Exaggeration is also widely used in the interesting design of cosmetic aluminum tubes. It is mainly refers to, in the tube cosmetics manufacturers in the process of the design characteristics of some attribute of the commodity for transcendence, will originally in the status of the non-dominant attribute to a product image is the main form of expression, the commodities image and "prototype" greatly due to the sharp contrast between the psychological gap and take advantage of this expression is called psychological mechanism of exaggeration. Exaggeration expresses a sense of humor on some level, and cosmetic tube manufacturers tip the balance of power on the contradictory sides of things, giving the whole thing a distinct slant by reinforcing and exaggerating one side of the contradiction. Intensifies comedy by pushing the character of things to extremes that dissonance experience from reality. Exaggeration is to change to highlight, the designer of cosmetics aluminum tube design to emphasize the characteristics of the product, so that the product is bright and vivid expression. Enhance the visual appeal of cosmetic aluminum tube and commodity itself, giving consumers unusual visual impact and enjoyment. This technique is often used in high-end cosmetic aluminum tube design to highlight product features and attract consumers' attention through exaggerated pattern design.

The application of exaggeration in cosmetic aluminum tube can be generally divided into two kinds: exaggeration of form and exaggeration of plot.

The technique of morphological exaggeration is the exaggerated deformation of the external shape and structure of these images and characters. No matter in the form of partial hyperbole deformation, or the overall form of hyperbole or contrast with the background and environment, the form of hyperbole brings a sharp contrast with the visual image formed in real life. For example, many cartoon characters have lovely shapes because their image creation is not only the basic depiction of people in real life, but also the application of exaggeration. Exaggerating a part, or a head so that it leaves out the body, or an exaggerated cosmetic tube design with a hand that doesn't fit the person, is somehow humorous. In addition, the extraordinary form brought by exaggeration can arouse the audience's surprise in the heart, when understanding the intention, and naturally experience the characteristics of the product, produce a knowing smile. Melodic exaggeration is not only a simple picture and visual stimulation, it also needs to find interest in the face of real life. This technique often shows things and images under normal conditions, and contains the delicate relations between things and things and situations in the calm and real normal conditions. But the application of exaggeration should grasp a degree, if the excessive exaggeration of the cosmetic tube will only backfire, make people feel false, flashy, but also make consumers on the product of trust at a discount.

1.5 Design methods of narrative cosmetics tube.

Narrative design techniques of interesting cosmetic aluminum tube design are mostly based on serial cosmetic aluminum tube. The development of the society, production homogeneity, numerous different businesses of the same type on the market, in the face of such a high density, rely on a single commodity win over rivals the difficulties, to win the attention of consumers in the market, must form a series of cosmetics aluminum tube, become a holistic visual system of commodity, it contains the continuity of the image, Cosmetic tube manufacturers build a unified and strong visual lineup of products. Previous series cosmetics tube design is cosmetics aluminum tube design around a theme or style form under the premise more, into a series of design style, design the theme elements is the core of the series cosmetics aluminum tube, serialization to solve is unified elements and characteristic elements in cosmetics in the aluminum tube structure combination. However, the understanding of "elements" in the series design of aluminum tube of interesting cosmetics should not be narrowly understood as the same elements, but should pay more attention to the understanding of similarity, continuity and continuity.

Narrative approach interesting cosmetics aluminum tube display is cosmetics tube manufacturers with a coherent visual pattern or modeling with narrative to show. That is, through a way of telling a story to make consumers associate and move consumers, so that a row of cosmetic aluminum tube can be organically combined together, improve the fun of cosmetic aluminum tube, make cosmetic aluminum tube interesting.

1.6 Cosmetic tube design summary.

Cosmetics tube manufacturer combined with the research results, from the aspects of isomorphism, bionics, decoration, exaggeration, narrative and a large number of legend detailed discussion and analysis of interesting cosmetics aluminum tube design expression techniques. In order to bring a certain practical guiding significance to the interesting cosmetics aluminum tube design.