The importance of cosmetic bottle packaging

by:Lisson     2020-11-20
Cosmetics as a kind of fashionable consumer goods, need high quality packaging materials to enhance their own value. Female cosmetics market the biggest consumer groups, in addition to the requirements of the product is more and more picky, has higher requirement for the product packaging. This means, fashionable, smart, energetic and fun of the outer packing design and adopt a new bottle type, would become the cosmetics manufacturers win terminals. In the field of skin care products, durable, elegant packaging but also emerge in endlessly.


the appearance of the cosmetics market for packing demand is higher and higher, the plastic is widely used because of its strong durability, outside the glass, give a person a kind of noble look and feel, so also is the select material of cosmetics, suggesting that glass packaging suitable for high-end cosmetics, such as perfume, essential oil, etc. And plastic for its reasonable price and a lighter quality win the cosmetic packing market competition.


of course, whether it is glass or plastic packaging packaging, all need to consider consumer preferences to design packaging. Mass market consumers tend to use fashion and the modern packaging products as a symbol of the pursuit of higher value. In different competitive cosmetics and skincare products, it is important to distinguish between people, packaging not only represent the values of your product, or an important symbol of distinguish your brand and competition.
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