Lancome take you into the era of genes and maintenance

You may never know, in your daily skin care process, has been the most important step, less maintenance 'gene'. World's leading high-end cosmetics brand, as well as global skin experts Lancô Me lancome surprise found young contained in genes, after years of research and development effort, fusion patents of beautiful skin, bring the world's first 'maintain' skin care products - Genifique is activating fluid. The products marked the beauty of the world's historic turning, entering a new era, 'maintain' opens the door to the future of skin care. (date) (month) (year), from China, Hong Kong, Taiwan, Korea, Malaysia, Singapore and other countries and regions of the authority of the fashion media, gathered in Shanghai, China, common witness years Lancô Me lancome Genifique is activating fluid Asian news conference held a grand, and Lancô Me lancome together into the skin care time in the future. At the start of conference, all the media friends of the door pushed open a symbol of the future skin care into full of feeling and sense of science and technology conference in the future. Lanco Me lancome ( China) Deputy general manager Mr Su Gean performance, activating fluid is uncovered Genifique skin care for everyone. Subsequently, China's famous dermatologist, director of the Beijing university people's hospital dermatology professor zhang jz for everybody tells the story of gene related knowledge and the development situation, analyze the skin maintains and close link between genes, let people fully realize the importance of 'maintenance'. Finally, Lancô Veronique me lancome international scientific communication director ms DELVIGNE share with you the Lancô Me lancome global r&d center after years research and development of two important scientific discovery, and the media are most concerned about the Genifique is activating fluid composition of the core technology and magical excellent functions. Lanco Me lancome after 10 years for the further study of genetics and protein, a breakthrough in patents of beautiful skin, for the first time to draw two discoveries: first, for young skin, genes on the surface of a group of 'repair' skin protein synthesis of this group of proteins is to measure the height of the skin young, Lancô Me lancome has successfully decrypt this group of proteins information; Secondly, as the growth of the age, the activity of genes will abate, the young protein in skin will stop the synthesis in some way. To make the skin regain youth, we must activate gene activity, restore the protein synthesis. Lanco Me lancome breakthrough genomics and proteomics research, found the desmoglein and CLSP these two important measure of the state of the skin young 'repair' protein, using the unprecedented core technology, the Bio - Lysat Phytosphingosine and two kinds of active substances in combination with other active core technology, introduced Genifique activating liquid, reactivation of gene activity, restore young protein synthesis, release the natural beauty of the skin. In the region of the science and technology feeling extremely the product experience, media friends through multimedia forms such as films, touch screen insight into the research and development background, are eager to try this disruptive products. Use of extremely rich sense of science and technology of sampler in a luxurious elegant bottle a few drops of Genifique activating fluid in the back of hand, gently daub, exquisite and smooth tactility, experience the perfect skin instantly, a elegant fragrance, let each media have unparalleled sensory experience, deep in the historical breakthrough skincare market. As a subversive 'essence' bottom liquid, Genifique is activating fluid as a first step to becoming a daily skin care routine, can let the skin feel refreshed in a matter of hours. Daily skin care from 'essence muscle base solution', only day, skin can be witnessed unprecedented change: skin tactility more and more exquisite and smooth, skin becomes pure and bright, skin tight and elastic. The surprise is, as long as adhere to the skin from the beginning of the 'maintenance', skin basal becomes more and more good, follow-up care product will increasingly play the best effect. After the conference dinner, set off with bright and charming night at the bund, accompanied by rising and moving music, Lancô Me lancome ( China) Brand manager xiao-yu ma and media friends from Asia to toast, to celebrate Genifique is activating fluid brings a new era of global skin care.