From the packaging design to present commodity consciousness lenovo fundamentally understand the real design
by:Lisson
2020-11-17
From the packaging design perception lenovo fundamentally understand the real design rendering goods from rendering commodity packaging design perception lenovo fundamentally understand the real design
foreign packaging design is not only through the use of color, the relationship of the color, more can be done by packaging container, material quality, screen graphics, in the form of special design. Can be easily lenovo food taste.
Japan's kirin respectively last year and this year introduced two kinds of tea drinks, tea and tea. Tea drinks have a high degree of product homogeneity, although have different tastes, but really be thirsty to drink and the differences between the two can be ignored completely. But the two tea drinks on the shelf performance completely different style. In a consumer's point of view to look at the two packaging, can feel the raw tea belongs to the type of cool and refreshing tea drinks, can produce and refreshing drink feeling, than the smell of tea is more powerful in taste. And the smell of tea belongs to sweet, more taste of tea drinks.
in fact true, through two tea beverage packaging takes on a completely different perception of lenovo. From raw tea bottles and bottles of colour can feel its product attribute and expression, and the smell of tea of blue and white porcelain bottle design and transparent bottles it. this is clearly let consumers can have more room to taste. This is a successful design, a little breeze and a bit, a little international China. Will business, art and culture are properly combined. It basically do not have the luxury of with packaging and printing material success to induce people to give attention to the packaging design. But from the public life of Marine straight back to see quite a number of domestic liquor packaging, seem to be as long as the wine packaging will have to use the gold card printing, and then run out of hot stamping, the color, bump, laser, sandblasting, etc. Series of printing process, not so cannot call it wine packaging. So come and get me the arbitrary said in appropriate the taste of the integrated performance of food in Japan is worthy of our learning. And about the lettering on the packaging design.
in the packing decoration design, the words can not only accurate transmission commodity information, also can rise to advertising goods, beautify the goods. A written form of the words and permutation and combination directly affect the overall effect of the picture. Japan's commodity packaging, design unique text. Japanese designers can carry on the creative design according to the property of commodity characteristics, forming different font design style, make elegant chic, commodity packaging has distinct national characteristics. Everyone knows Japanese writing is influenced by Chinese culture, they are not your own words at first, geographical conditions, the relationship between Chinese characters by north Korea to Japan. For a long time the Japanese to Chinese characters as the carrier of thought and emotion. Then on the basis of Chinese characters in Japanese trade-offs, create belong to the nation's words.
very like Chinese characters, Japanese research on Chinese calligraphy very thoroughly. As early as the tang dynasty Chinese calligraphy was spread to Japan. Japanese through repeated explorations and practices we have created a unique Japanese calligraphy art form. Japanese designer widespread adoption of calligraphy font for creative design, ink painting culture well reflect on commodity packaging. Calligraphy font for its s produced by the different style each different, its application on packaging design effect is unique. Calligraphy writing has rich expressiveness and artistic appeal, can fully embody the regional culture characteristics of goods.
in the process of creating, designers give full consideration to the characteristics of the goods itself, and pay attention to the coordination between and other design elements. Typography or cool smooth, splash-ink freely; Or pure and fresh and elegant, dignified and beautiful. Form colorful, rich rhythm and rhyme beauty. With a strong visual impact, can add boundless glamour to picture.
we can feel the charm of Chinese traditional culture in the Japanese packaging. In the process of design, stylist is ever-present in the pursuit of overall aesthetic of the font. Strive to show the contrast artistic characteristics, harmony, balance, rhythm. Be looked, the actual situation. Reflect the design concept and personalized features. In some flavor snack, convenience food packaging, rich text alignment change, the pursuit of lively, jumping, the performance of the dynamic effect. Designers will arrange the best body text first sight area, secondary explanatory text, in turn, arranged in a smaller place or space. So the line of sight of consumers can along a natural and reasonable, smooth rhythm of the process of reading, to achieve a pleasing visual effect.
pay much attention to the character design of packaging design, to highlight the text design aesthetic character and culture. Like to use handwritten calligraphy font on font design standardization of text instead of computer. Pursuit of calligraphy font momentum is bold and unrestrained, the art of ink splash effect; Pursuit of font malapropism in fast shipped by ink and vigorous beauty. Between the lines contains a relaxed natural and emotional appeal with the humanities color, let a person to appreciate the hidden cultural connotation, achieve a poem artistic conception beauty. And calligraphy as the quintessence of China, in this regard whether it should be more initiative and diversity.
the Japanese national style of packaging design features not weakened because of the influence of the international style, but in the new situation to get development and carry forward the new face in due course. So Japanese designers could design the characteristics of both domestic and can face the world of good. And about their origins in my country culture excavation but few people actually in the experiment, practitioners, more people just talk or blind imitation. This is also our biggest gap. Conversion table packaging printing knowledge
foreign packaging design is not only through the use of color, the relationship of the color, more can be done by packaging container, material quality, screen graphics, in the form of special design. Can be easily lenovo food taste.
Japan's kirin respectively last year and this year introduced two kinds of tea drinks, tea and tea. Tea drinks have a high degree of product homogeneity, although have different tastes, but really be thirsty to drink and the differences between the two can be ignored completely. But the two tea drinks on the shelf performance completely different style. In a consumer's point of view to look at the two packaging, can feel the raw tea belongs to the type of cool and refreshing tea drinks, can produce and refreshing drink feeling, than the smell of tea is more powerful in taste. And the smell of tea belongs to sweet, more taste of tea drinks.
in fact true, through two tea beverage packaging takes on a completely different perception of lenovo. From raw tea bottles and bottles of colour can feel its product attribute and expression, and the smell of tea of blue and white porcelain bottle design and transparent bottles it. this is clearly let consumers can have more room to taste. This is a successful design, a little breeze and a bit, a little international China. Will business, art and culture are properly combined. It basically do not have the luxury of with packaging and printing material success to induce people to give attention to the packaging design. But from the public life of Marine straight back to see quite a number of domestic liquor packaging, seem to be as long as the wine packaging will have to use the gold card printing, and then run out of hot stamping, the color, bump, laser, sandblasting, etc. Series of printing process, not so cannot call it wine packaging. So come and get me the arbitrary said in appropriate the taste of the integrated performance of food in Japan is worthy of our learning. And about the lettering on the packaging design.
in the packing decoration design, the words can not only accurate transmission commodity information, also can rise to advertising goods, beautify the goods. A written form of the words and permutation and combination directly affect the overall effect of the picture. Japan's commodity packaging, design unique text. Japanese designers can carry on the creative design according to the property of commodity characteristics, forming different font design style, make elegant chic, commodity packaging has distinct national characteristics. Everyone knows Japanese writing is influenced by Chinese culture, they are not your own words at first, geographical conditions, the relationship between Chinese characters by north Korea to Japan. For a long time the Japanese to Chinese characters as the carrier of thought and emotion. Then on the basis of Chinese characters in Japanese trade-offs, create belong to the nation's words.
very like Chinese characters, Japanese research on Chinese calligraphy very thoroughly. As early as the tang dynasty Chinese calligraphy was spread to Japan. Japanese through repeated explorations and practices we have created a unique Japanese calligraphy art form. Japanese designer widespread adoption of calligraphy font for creative design, ink painting culture well reflect on commodity packaging. Calligraphy font for its s produced by the different style each different, its application on packaging design effect is unique. Calligraphy writing has rich expressiveness and artistic appeal, can fully embody the regional culture characteristics of goods.
in the process of creating, designers give full consideration to the characteristics of the goods itself, and pay attention to the coordination between and other design elements. Typography or cool smooth, splash-ink freely; Or pure and fresh and elegant, dignified and beautiful. Form colorful, rich rhythm and rhyme beauty. With a strong visual impact, can add boundless glamour to picture.
we can feel the charm of Chinese traditional culture in the Japanese packaging. In the process of design, stylist is ever-present in the pursuit of overall aesthetic of the font. Strive to show the contrast artistic characteristics, harmony, balance, rhythm. Be looked, the actual situation. Reflect the design concept and personalized features. In some flavor snack, convenience food packaging, rich text alignment change, the pursuit of lively, jumping, the performance of the dynamic effect. Designers will arrange the best body text first sight area, secondary explanatory text, in turn, arranged in a smaller place or space. So the line of sight of consumers can along a natural and reasonable, smooth rhythm of the process of reading, to achieve a pleasing visual effect.
pay much attention to the character design of packaging design, to highlight the text design aesthetic character and culture. Like to use handwritten calligraphy font on font design standardization of text instead of computer. Pursuit of calligraphy font momentum is bold and unrestrained, the art of ink splash effect; Pursuit of font malapropism in fast shipped by ink and vigorous beauty. Between the lines contains a relaxed natural and emotional appeal with the humanities color, let a person to appreciate the hidden cultural connotation, achieve a poem artistic conception beauty. And calligraphy as the quintessence of China, in this regard whether it should be more initiative and diversity.
the Japanese national style of packaging design features not weakened because of the influence of the international style, but in the new situation to get development and carry forward the new face in due course. So Japanese designers could design the characteristics of both domestic and can face the world of good. And about their origins in my country culture excavation but few people actually in the experiment, practitioners, more people just talk or blind imitation. This is also our biggest gap. Conversion table packaging printing knowledge
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