Plastic bottles: packaging color character reflect those aspects

by:Lisson     2020-10-25
Packaging color character embodied in the following aspects: ( 1) Commercial all kinds of goods has certain properties. Medical supplies and entertainment supplies, food and hardware products, cosmetics and stationery and so on all have bigger attribute distinction. And the same kind of product can also be a differentiation. Medical supplies such as Chinese medicine, western medicine, treatment, medicine, tonic, general medicine. To this. The color details of how to treat. The feeling of play color elements ( Physical, physiological, psychological) To the performance of typical character. For example, red, orange, and yellow is the color of excitant strong, can make the person of cerebral cortex in the excited state, little hole enlargement, the heart beat faster. Tonic medicines, vitamins, such as rheumatism medicine packaging design, it can be appropriately using red color. Green, blue waves reflect is relaxed and calm. Reason for sedative and hypnotic, fall blood pressure, antipyretic and analgesic drug loading in packaging design. ( 2) Advertising due to the increasingly rich products and market competition increasingly fierce, the sales packaging has become more important in GuangGaoHua, visual expression of color processing is an important aspect. Colour effect of obscure and reservation is only negative effects, therefore must pay attention to the definition of large color composition relationship. ( 3) Uniqueness (1) specific color: some color in packaging design, this should be according to their attributes match colors, but such general color in a painting. Designers tend to do exactly the opposite, the use of unconventional color, make the product packaging stand out from the similar drugs, this kind of color processing make our vision particularly sensitive, more impressive.
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