L 'oreal 2011 plans: sank three or four line city market
by:Lisson
2020-11-25
In the year sales growth, on the basis of the recent, l 'oreal China's smooth and rapid growth for years expressed his confidence.
As a result of the comprehensive expansion of the Chinese cosmetics market in recent years, brought into China for the French cosmetics company has the best growth opportunity.
Earlier, l 'oreal's brands have each class in the Chinese market has a solid basis of fans.
CEO of l 'oreal China perakis-valat tells a reporter, l 'oreal each business unit has its innovation in years, even has a lot to change plans, to ensure stable and rapid growth.
For l 'oreal China, have just crossed the frontier issue of male cosmetics market and more sink three or four line city will be in the performance of growth, in addition, launch brands after the improved formula of new products, will also be a strategy of l 'oreal China to motivate consumers to buy.
China market has become the global sales of l 'oreal's third largest market, l 'oreal China President Paul tells a reporter, in the future l 'oreal global plan to increase billions of new consumers around the world, and the burden will be placed on the Chinese market, therefore the Chinese market will get more investment, in order to get more in return.
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