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Innovative examples of cosmetic packaging technology

2021-06-23

Cosmetics as a fashion consumer goods, it needs high-quality packaging materials, in order to enhance their own value. And "cosmetic" from general sense will tell to include to protect skin to taste, hairdressing beauty to taste, wash bath to taste, perfume fragrance powder and so on a few big categories. For a long time, Cosmetic Tube Suppliers has been very concerned about technology investment because it is a big part of the growing overall capacity, and we know that only technology can breed refinement and elegance, only innovation can nurture fashion. As stated in the corporate culture, Cosmetic Tube's mission is to provide quality products and services that help people live a beautiful, healthy and elegant life. In order to achieve this goal, in the process of developing new products, we actively strive to understand new materials and new technologies, and try our best to apply new technologies, new materials and new technologies to the development of our new products, and strive to take a leading position in the ranks of national cosmetics enterprises. 


Take, for example, Cosmetic Tube's flagship product, Liushen Water, which is the market leader in the current market for toilet water. However, for a long time, the outer packaging design of many other brands of toilet water has been imitating the appearance design of our product, and some of them are even to the extent of being fake. These behaviors are very perplexing to the cosmetic tube manufactufurers, who have used all available anti-counterfeiting technologies year after year to prevent theft and prevent counterfeiting, but they are still of no avail. It is said that while the priest climbs a post, the devil climbs ten. In 2003, through the efforts of developers and designers, there was a great breakthrough and leap in the anti-counterfeiting design and application of Liushen Wardew Water label. The Cosmetic Tube Manufactufurers made use of 72G wire anti-counterfeiting paper, which is the first in China, and it is similar to the new version of the fifth generation of 10 yuan and 5 yuan face value open window wire. Watermark brand text; Through the application of this series of technologies, the new Liushen Wardew Water Label is of high quality with high technical content, and still maintains the momentum of taking the lead in similar products. In another key product of the company -- the new product of "Liushen shower gel", the new shape design breaks through the traditional form. The big lid shaped like a leaf is very powerful. The combination of it and the bottle body is completely due to the use of new technology, and completes this bold and innovative design. Using the UG software, the Cosmetic Tube Manufactufurers transmitted the data to the rapid protoplasty company and made a three-dimensional model. After many adjustments and modifications, we then transmitted the data to the mold factory to open the mold. Using the effective positioning and the material property of the plastic cosmetic tube, The perfect combination of the Cosmetic Tube cap and the Cosmetic Tube gave us today's brand new image of Six Gods Body Wash. The Cosmetic Tube is an advanced packaging container that is hygienic, aesthetically pleasing, bright and inexpensive and is widely used in cosmetic packaging containers. 

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Many of the products of Cosmetic Tube are packaged with plastic Cosmetic Tube, and the Cosmetic Tube brand is a popular product positioning, and the Cosmetic Tube hand protection series is one of the company's flagship products. How to make good use of the packaging form of Cosmetic Tube within the limited cost range? Extreme application of the interaction between the design of Cosmetic Tube and printing, which is also a major research topic of the Cosmetic Tube Manufacturer. In the recent design of the "Beauty Plus Beauty Hand Cream", there are a lot of layers of patterns, how to perfectly represent the original intention of the design? The Cosmetic Tube Supplier conducted repeated tests on the level of the network cable and the thickness of the network dot and used new technical means to demonstrate the artistic effect that the designer wanted to express. This product was awarded the appearance design award in the 2004 Shanghai Patent Award for Invention and Creation. Additional spraying technology using on my company's product design is also very wide, and performance and the use of containers on different material, such as, "hundred whitening essence", on the cosmetic glass bottles are sprayed green first, and then spray powders, effect, produced by the secondary spray coating is very unique, beautiful, able to bear or endure look. "Qing Fei soft white series", in the glass cosmetic bottles and PET cosmetic bottles on the surface of the spray soft light blue, hazy in a piece of warmth; And on the spray painting on the bottle of same design pale aureate, formed different "clear concubine fu live update series", high and temperament. If the same glass bottle is covered with a clear color and a gradient, the effect would be even more different, and our use of the perfume would be a very romantic, fickle, mysterious thing. In the competitive environment of cosmetics industry, the exquisite degree of products has also become an important factor in its invincible position in the market. In the development of products, we have recently tried a new method for the selection of flower boxes and printing process of more high-end products. The newly launched "Clean concubine, ice, sea and clean time for water treatment" is cosmetic packaging manufaturer, which uses bright silver cardboard and imprinted with coarse pearl light, so the bottom plate produces a sub-seal shape. But differ with general sub-silver however, we can see in the coarse sub-silver that has tiny granule shape, give the light of a bright silver fully, rich and stereo, highlight the grade that gives its decorous, the color with gradual change on imprint above next, imprint on character again, integral feeling is very clever and beautiful. Company development every year hundreds of new products, it is obvious that the new technology, new material for us how important, tend to find a suitable for new product new technology, new material, will inspire the innovation inspiration of developers and designers, also in our innovative product development work, and actively use, discovery of new technology and new materials. We believe that in the near future will be dedicated to consumers to update, more beautiful, more fashionable new products.

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Cosmetics as a fashion consumer goods, it needs high-quality packaging materials, in order to enhance their own value. And "cosmetic" from general sense will tell to include to protect skin to taste, hairdressing beauty to taste, wash bath to taste, perfume fragrance powder and so on a few big categories. Hose is an advanced packaging container, hygienic, beautiful, bright surface, low price, widely used in cosmetics packaging containers. Many of the products of Cosmetic Tube Supplier are packaged in the form of plastic hoses, and the Cosmetic Tube Supplier brand is a popular product positioning, and the Cosmetic Tube Supplier hand protection series is one of the company's flagship products, so how to make good use of this packaging form to maximize the coordination between design and printing within a limited cost range? This is also our main research subject, in the recent "which beauty hand cream" on the design of the level of the performance is very rich, how to show the design perfectly, our level, the thickness of the branches of cable tested repeatedly, and using new technology, appear to be a good designer to express artistic effect, This product was awarded the appearance design prize on the evaluation result announcement of Shanghai invention and creation patent award in 2004. Additional spraying technology using on my company's product design is also very wide, and performance and the use of containers on different material, such as, "hundred whitening essence", on the cosmetics glass bottle to spray on the green, then spray powders, the effect of such secondary spray coating, very unique, beautiful, able to bear or endure look. "Qing Fei soft white series", in the cosmetic glass bottles and cosmetic PET plastic bottles on the surface of the soft spray of light blue, hazy with a piece of warmth; And on the spray painting on the bottle of same design pale aureate, formed different "clear concubine fu live update series", high and temperament. The same cosmetic packaging glass bottle, if it is sprayed with transparent color, but also with gradual change, then such a kind of effect will be more distinctive, we in the "Qing Fei happy perfume" on the application, it is appropriate to show the kind of romantic, change, mysterious atmosphere. In the competitive environment of cosmetics industry, the exquisite degree of products has also become an important factor in its invincible position in the market. We in product development, for relatively high-end product material and printing craft flower box, recently tried a new method, the newly launched "this qingfei net live time recuperate ice water", we used the bright silver card, printed on thick nacre, blank to produce a printed form, but is different with general of the bank, We can see in the coarse have the sub-silver of the tiny granule shape, give out the light of a bright silver fully, rich and stereo, highlight its elegant grade, then print the color of the gradual change on the top, print the text again, the overall feeling is very clever and beautiful. The cosmetics tube company develops hundreds of new products every year. Obviously, new technology and new materials are of great importance to us. New technology and new materials suitable for new products are often found, which will inspire developers and designers to innovate. And will actively use, discover new technology and new materials. We believe that in the near future will be dedicated to consumers to update, more beautiful, more fashionable new products.

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In today's society with more and more obvious economic integration, globalization has become an important strategy for enterprises to carry out international competition. Problems such as brand development, brand education and brand innovation have also been paid more and more attention by domestic enterprises. Although there is no international brand, rich experience in brand management, also the lack of successful brand operation management methods, but China's domestic enterprises is still in the exploration way, from learning foreign enterprises advanced technology and management experience, to learn foreign enterprises successful publicity and marketing mode, and tried to innovation, drive development. This is no exception in the cosmetic packaging industry.


First, foreign brands of cosmetics packaging drive packaging competition

Product connotation coat for many consumers, there were white porcelain green iron head cover, antique, economical big friendship cold cream impression, but this one was in the 1980 s reputation across the country, with hundreds of millions of customers and old brand, now can only resort to increasingly cut consumption group to maintain its low sales. In sharp contrast, many foreign brands carrying new technologies and new products appear in China with dazzling, elegant and exquisite packaging, followed by overwhelming packaging and publicity, and its ultimate goal is only to compete for every possible customer.

Cosmetics as a fashion consumer goods, it needs high-quality packaging materials, in order to enhance its value. At present, almost all kinds of materials are used in cosmetics packaging, and glass, plastic, metal three materials are currently the main use of cosmetics packaging container materials, paper box is commonly used for cosmetics packaging. The continuous development of new materials and new processing technology, the pursuit of new modeling, has been the industry's focus in the development of cosmetics packaging containers. An insider explains.


Second, cosmetic packaging manufacturers to innovate in order to remain invincible

A technical engineer engaged in material packaging research for a long time said that now, the scope of application of materials is not limited to cosmetic packaging glass bottles, cosmetic packaging plastic bottles, the application of new materials for cosmetic packaging has also become the cosmetics industry to launch new products, improve the existing products of a way. Therefore, on the choice of the outer packaging bottle body, the designer specially chose the transparent, plasticity, feel and glass the same and more solid plexiglass material, and then matched with the quality, gloss of the gold, silver bottle cap, gave this crystal series cosmetics showily, fashionable product connotation. This means that fashion, eye-catching, dynamic, interesting packaging design and the use of the new bottle type, will become one of the means for cosmetic manufacturers to win the final.


Three, cosmetics packaging market mainstream


First of all, fresh-packed cosmetics will occupy a considerable market. In order to meet the needs of customers, enterprises choose to produce preservative-free products. So companies pack them in tiny containers so that people can use them all at once, as is the case with many brands of serums. Although this kind of cosmetics is usually expensive and hardly a mainstream product in the market, it is a sign of a fashionable and luxurious lifestyle in the future, so it will have a stable customer base.


The second is the development and design of green cosmetic packaging materials. At present, there have been more and more cosmetics enterprises began to pay attention to environmental protection issues, in the choice of cosmetics packaging materials will also be considered whether these materials can be recycled? Like products, there is no doubt that green, environmentally friendly packaging materials will be the trend of The Times.

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Another technology that is likely to become mainstream is multilayer plastic packaging for cosmetics. It combines multiple layers of different types of plastic together in a single molding, allowing you to choose any color and design any shape if you have enough imagination. With the multi-layer plastic technology, the plastic packaging on the one hand can completely isolate light and air, avoid oxidation of skin care products, on the other hand, by mixing different kinds of substances, in the appearance can bring people a wonderful visual effect and unique feel, improve the flexibility of the hose. At the same time, vacuum packaging quietly rise. Vacuum packaging protects skin care products containing fats, rosin oils and vitamins. It has the advantages of strong protection and high resilience. Another important direction for vacuum packaging is to focus on functionality, which is important for less complex containers.


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