Hose cosmetics packaging

by:Lisson     2021-01-11
In the field of cosmetics packaging, with the improvement of technical level, gradually highlights personalized display and packaging development innovation, the introduction of new technology and new technology and application, the characteristic such as the development of new environmental protection materials and alternative, safe and convenient packing will be more welcomed by the market. After China's accession to the WTO, the global brand management has become an important strategy, enterprise international competition of brand development, brand education, innovation and other issues are increasingly brought to the attention of the domestic enterprises, although there is no international brand, rich experience in brand management, also the lack of successful brand operation management methods, Chinese national enterprises are still in trial and error, in innovation and development. In cosmetics, washing products industry, for example, although in people's mind with white porcelain green iron cover, antique, economical 'the friendship' the impression of cold cream, but this one in s reputation nationwide, with hundreds of millions of customers and old brand, now can only resort to increasingly cut consumption group to maintain its low sales. Foreign information across the intervention, the use of new technologies, new products, as well as with packaging and publicity, investigate its purpose is only one - — For every customer indecision. In today's goods abundance, no change, no innovation, will be eliminated. For new products, if the new packaging, so have influence on customers will be greatly enhanced. Another novel packing can add luster for a very common product and attractive. Cosmetics hoses in personal care products and perfume market, product packaging has become a retail shelves can quickly lock are the important factors of consumer attention. Because contemporary consumers know about packaging design has been gradually, from the mass market to upscale department store, from glass to plastic bottles, perfume and cosmetics marketers increasingly pay attention to the innovation and novelty of the packing. Intense competition for the terminal consumer attention, many packaging suppliers believe that product design is becoming more important than ever before. Individual demand drives the customized production ( According to different consumer demand for personalized production mode) The development of patent mold popular in industry enterprise.
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