Some electric business platform in cosmetics sales center of gravity will shift

At present, China's women's fashion consumption of electric business platform, need not I said, I believe everyone know very well - — Mushroom street, now has a new brand strategy, and some of the new brand positioning is street hand in hand to buy, and declared open cosmetics sales, but also its own payment system. Some like mushrooms shopping friends, should be very clear now with previous mushroom mushroom street street, had the very big change, first there is a change to the product. Updated logo is defined not only, still have updated the navigation in terms of product design, and the more complex navigation before reduction. On the Web is no longer use the waterfall flow, on the mobile terminal, chose the instant messaging system communication. Actually to shift its focus from the mushroom street community turned to retail. The mushroom street new launched a sale channel, — Beauty makeup, on the platform, opened return and also support the day without reason, also set up other platforms do not double margin system, can not only ensure the businessman guaranteed minimum amount must be ten thousand yuan, that is to say, want to enter the mushroom street to open a shop. But also invested in a third-party payment companies, namely will be paid for this question to a third party to manage, so reduce the pressure management, also will collaborate with the peace of the Shanghai bank, a new online payment system will be in the near future. Like the mushroom street a community can be transformed into an electric business platform, it seems the mushroom head is to be full of the street after all aspects of things, began to transition. This transformation, like taobao, have their own payment system, without using other payment platform to pay. When taobao blocked after the storm, the mushroom street plan at the beginning of this year, the platform to attract, although some store owners are not able to open a shop on taobao, today launched the mushroom street electric business model, investment is at the same time, many businesses are in mushroom street. At present, the mushroom street in business more than thousand, estimated in the second half of the mushroom street will invest more money to support these businesses. Edit: wang: Beijing