Sasa model why mainland difficulties
by:Lisson
2020-11-25
In Hong Kong has always been popular mode of salsa, has been in Hong Kong has been a huge success.
However, in contrast, the mainland market, sasa model frequently go to the wall, so this is what reason?
According to the WWW.
hzpzs。
Net small make up to know, called salsa mode, is at a low price sells a line of cosmetics brand products.
This kind of product sales mode, the market price will be lower than store prices three to fifty percent.
Visible, sasha pattern of success, to the goods of low purchase price and Hong Kong free trade area of the low.
Sasha in the early years have entered the mainland, however, lancome, ou crystal spring tea, SK - until now
Ⅱ such a line of cosmetics brands has not yet entered the salsa ground shop.
To this, SK -
Ⅱ agent, said worry sasha gray of group purchase and sales are the main reasons.
If SK -
Ⅱ into salsa ground shop, salsa group is likely to be a potential gray termination to get on the market, it will help with the brand of products on the market form the serious competition, disturb the original sales system.
And sasha, on the other hand, almost at the same time to enter the Chinese mainland market sephora, was welcomed by most of the manufacturers.
Clinique, estee lauder and lancome and other international well-known brands have signed agency contract.
Sephora agent product price and the price of these brand stores, the greatest degree to maintain the interests of the brand, sephora itself to them at the same time the competitiveness of the product sales is not big.
Hong Kong is a free trade area of our country, regardless of the import and export goods, here almost all enjoy zero tariff treatment.
The mainland and Hong Kong is quite different, the mainland to impose higher tariffs on luxury goods, such as cosmetics, at the same time must be the health and quarantine.
These reasons led directly to salsa group's operating costs.
Sasa group, says only for the health and quarantine, a brand often spends ten thousand yuan.
At the same time, the mainland a % of consumption tax on consumer goods, as well as the % % of tariff and value-added tax.
Purchase cost of the tax levy, let sasha has greatly increased, almost lost the original price advantage.
Editor: note: WWW.
hzpzs。
Net editor: note: henan
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