Make-up water to online sales

According to the China electronic commerce research center, according to data from China in the domestic cosmetics online shopping turnover accounted for retail sales. %. And domestic cosmetics retail sales is RMB one hundred million per year, also is the online sales should be controlled in one hundred million yuan. And data from iresearch information for the cosmetics online shopping in China up to scale. One hundred million yuan, year-on-year growth. %。 But such a big sales is depended on to do what? The personage inside course of study revealed that in addition to selling the transregional, fake goods and high imitation products, cosmetics, water also is an open secret in the industry. Industry insiders, in order to save costs, many electric business enterprise after get the real thing, will adopt a dilute than five or so, what is more than nine will press a dilution. So many consumers reflect from the online purchase cosmetics, although the outer packing but to use the same feel bad very much. Netizen 'heart difficult Ann' in an online purchase for yuan cleanser, shop for price, shopkeepers guarantee authenticity. But when the netizens get cleanser, found that although the outer packing and counters quality goods, but to use found far worse than counters consistency. Reporter discovery, in both the jingdong mall, gather beauty is superior, le bee network of these big electric business platform, or sells cosmetics shop on taobao, there are a large number of consumer complaints about the cosmetics suspected of blending 'and' low viscous through post. ' And long-term recovery of authenticity in the high-end brand cosmetic bottles posts is also very much. Industry insiders, electricity traders want to dragging consumers from physical stores, the most direct and effective way is to rely on cheap price, but electricity is very difficult to get fifty percent of the supply of goods from formal channels, under such circumstances in order to survive and profit, true and false mixed with the selling became an open secret. Behind the sales, the outside world is hard to guess a few into selling the real thing. Edit: jingjing