Gather beauty is superior to purify the online shopping market will push the authentic anti-counterfeiting code
by:Lisson
2020-11-25
Cosmetics online shopping market recently became the target of the consumers, fake goods and gray, not only caused the loss of consumers, but also restricts the normal, healthy development of the cosmetics online shopping market.
Recently, gather beauty is superior to push set up the 'China's electricity cosmetics' alliance ', will be a joint cooperation brand launch online cosmetics authentic anti-counterfeiting code, to purify the cosmetics online shopping market and make further substantial efforts.
Year gather beauty is superior and bee network at the same time introduced a big promotion, sales in a stunning at the same time, also exposed many problems, and the problem of fake and shoddy products in coming became the focus of attention.
, took the lead gather beauty is superior to joint the l 'oreal, decleor, kose, mystery, mentholatum and yulan than the first batch of goods, such as jointly launched the 'genuine alliance', calling for the whole coagulation hearts meet force cosmetics online shopping industry, lead by example, with fake goods, gray, channeling goods of battle and vicious competition.
In addition, gather beauty is superior aspect also revealed that will gather beauty is superior and multiple brand cooperation, promote the authentic anti-counterfeiting code network query work together.
The deputy general manager Liu Huipu said 'gather beauty is superior is electricity beauty makeup industry flagship, most user questions, natural to be saddled with subversion in the past, to establish the mission of the new rules!
'He said from the website will invest a lot of manpower material resources query system, completely solve the concerns of consumers.
According to iresearch, at present, the cosmetics online shopping turnover accounted for the whole scale of online shopping.
%.
Cosmetics e-commerce obtained the swift and violent development in recent years, and the data and the enthusiasm of consumers has confirmed the unprecedented prospects of this market.
But if the fake and shoddy products has been in the network, let consumers to online shopping not only lose confidence and can lead to the stagnation of the whole industry.
How to regulate the current electricity industry cosmetics, make its more legalized and mature, is the problem to be solved.
Edit: jingjing
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