Gather beauty is superior offline store will give priority to with experience

by:Lisson     2020-11-25
Gather beauty is superior, founded in years, just more than two years of time, gather the excellent product just opened the new market, has been a huge success. From the sales of less than ten thousand yuan per month to now the scale of sales month in more than one hundred million yuan. Now, get the best product also plans to open offline store, but its pr said offline store will be given priority to with experience. In early years, gather beauty is superior announced said its upcoming offline flagship store, and its investment in the major cities of the subway advertising is everywhere. But a month has passed, the offline opening ceremony has yet to start. Gather beauty is superior in the pr people told reporters at present all stores to open the work in raising phase, specific opening date has been set. To gather beauty is superior to open are offline flagship store in online price and the cost of conflict has become the focus of the industry. The personage inside course of study thinks, the optimal product identity is a channel for business rather than the brands, so the online will not face conflict, but because of its identity distributors also limits its most stores can have the effect of an experience stores, sales of the function is not very strong, gather beauty is superior if you want to continue to maintain the advantages of online, offline shop costs are not passed on to consumers. Gather beauty is superior due to its Chen Ou, head of marketing success, developing very fast in recent years, but at the same time facing extension problems. Because of the particularity of cosmetics, how to expand the group and win the trust of consumers is very important to get the optimal product line entity shop opening is helpful to solve this problem, but restricted by the cost is not expected to open too much. Edit: jingjing
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