Cosmetics label management approach

Recently, the state food drug safety administration issued the management measures of the cosmetic label Draft) ', puts forward new requirements on children's cosmetics packaging. Children's cosmetics variety the children's cosmetics market in our country, except some old children's skin care brand, some new domestic children's brand also have sprung up. In addition, more and more imported children's skin care products are constantly entering the Chinese market. Journalists from the major shopping malls and network platform, at present, children's cosmetics brand very much, and the type is also relatively complete, from facial treatments, to prevent bask in, emulsion creams, lotions, etc. , you name it. Such as snoopy, chun ji, water baby brand cosmetics, on the outer packing is very tong qu, vivid animation characters can be attracted to in the first place in the children's eyes. 'now, children's cosmetics sales situation is very good, young mother buyers in the majority, some big brands of children's cosmetics sales are better than small and medium-sized children's cosmetics brand, compared with the price, buyers more focused on the quality of the product. 'on taobao, one of the best selling children's cosmetics shop owner wong said. The personage inside course of study says, children's cosmetics market has always been considered to be a great market potential. After the '70', '80' new generation parents, unlike previous consumption idea, they are very willing to spend money on their kids, as far as possible for children to use a better product.