Cosmetics competitions enterprise application innovation fatigue break distributors

Most years domestic cosmetic market development is rapid, cosmetics industry competition is fierce, well-known investment process is a process of self propaganda products, daily chemical enterprises in the fierce market competition can make full use of good investment this resource is the key of enterprise to leap. With the development of the cosmetic market, cosmetic products tend to homogeneity, sales channel also is same, the consumer market more diversified cosmetic market environment. In the face of the diversification of cosmetics, dealers out of the aesthetic fatigue, in the face of dealers at a cosmetic enterprises how to attract distributors become critical in the competition in competitions. Into the investment field, we can find many cosmetic brand, the industry from the same appearance that they are big didn't give consumers find everything new and fresh cosmetics. We again from the perspective of the function of cosmetics, a lot of people are of the same, is nothing more than, whitening, acne removing, moisturizing effect, the price of the product is similar, so much the same across the quality of cosmetics, no peculiar efficacy and selling point of consumer feel puzzled. Out in daily chemical enterprises to compete in the cosmetics to win consumers, must be the highlight of products to attract consumers. Home some time ago a shampoo product is doing very well, he put the shampoo packing made into juice shape, consumers from the cosmetics department looks much on cosmetics counters some bottles of juice, give a person the feeling that find everything new and fresh, to attract consumers. Its product packaging it highlights its product quality, have fruit hair shampoo. No matter from the packaging of the product from the inner of the product quality are also catering to the fruit of the consumers now the new idea of hair care. At the scene of the cosmetics competitions, chemical company is distributing leaflets, advertising. In the face of product homogeneity and promote gay how dealers never produce aesthetic fatigue, daily chemical enterprises to through competitions have a leap type development must break distributor with a product and marketing mode innovation fatigue WWW. hzpzs。 Net small make up sun meimei finishing publishing editor: note: henan