Collective PK p&g Li Guangdou: CCTV bidding in local companies
by:Lisson
2020-11-27
Famous brand expert Li Guangdou to netease financial, said today in CCTV tender, domestic companies will sing leading role, and the competition has, probably in p&g and love.
Li Guangdou pointed out that the contention of advertising targets will still be the main traditional industries, especially consumer goods industry, and China will become the leading role of domestic enterprises.
'In the financial crisis, the impact of the multinational company received is larger.
The cost cuts are needed in a crisis, is often the first think of advertising costs.
'But Li Guangdou also stressed that this year's bidding procter & gamble's action should be large.
'The only rival procter & gamble, that is, like, love, a large chemical company.
'Li Guangdou said.
Procter & gamble in -
, has for three consecutive years won the highest bid is currently has a record.
Of the total amount of one hundred million yuan, accounting for the bidding.
%;
And recently has icey, bid prices for.
Of the total amount of one hundred million yuan, only into the tender.
%。
'P&g will outshine others.
'Li Guangdou said.
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