China packaging cosmetics industry (' the fourth battlefield' Below)
by:Lisson
2020-10-22
Designers, therefore, considering the beautiful sex of the paste, the choice of the bottle, the packaging has the tendency to choose the good transparency, high plasticity, feel is the same as the glass, and more solid organic glass materials, combined with quality, superior gloss of gold and silver cap and hope to give this crystal series cosmetics showily, fashion product connotation.
And then the fact proved they choice of packing is correct.
It is reported, this series of products on the market, have been targeted for the middle-aged and young female consumers of all ages.
Protective, functional and decorative a can't be little 'in general, cosmetics packaging should be both protective and functional and decorative.
According to the market survey, we forecast, this' three kind which is the future development direction of cosmetics packaging.
'the expert pointed out.
First of all, the preservation of cosmetics will occupy a market.
In order to meet customer demand, choose more enterprise production product does not contain preservatives.
Therefore, the enterprise had to filling them in small containers, so that people can be finished at a time, such as the many brand essence is adopted the way of packing.
While this generally expensive cosmetics, it is hard to become the market mainstream products, but it is a sign of future fashion and luxury lifestyle, so there will be a stable customer base.
The second is the development of green packaging materials design.
At present, there have been more and more cosmetics companies begin to pay attention to environmental protection problems, on the choice of cosmetics packaging materials can also be taken into consideration these materials can be recycled?
'and products, there is no doubt that the green, environmental protection packaging materials will be the trend of The Times.
'another possibility of mainstream is multilayer plastic composite technology.
It can make the layers of different types of plastic composite together, once a model, you can choose any color and design any shape as long as you have plenty of imagination.
A multilayer plastic technology, plastic packaging on the one hand, can be completely isolated from light and air, avoid skin care products oxidation, on the other hand, through the mix of different kinds of material, can bring people wonderful visual effect in appearance and unique handle, improved the hose can be faltering.
Vacuum packaging, meanwhile, has emerged.
Vacuum packing can protect contain fat, retinol and vitamin to protect skin to taste.
It has a strong protective, high elastic recovery.
Another important development direction of vacuum packaging is functional, this container is very important for less complex.
Even so, many years of packaging 'take charge of the 'plastic bottle will still occupy the important position in the future.
Light weight, strong and easy production has always been the advantage of the plastic containers.
Through the efforts of the chemist and plastic manufacturers, plastic products and achieved formerly only some transparent glass properties.
And according to expert introduction, a new type of plastic bottles can be dyed all sorts of color, even if treated with UV resistance, transparency is not reduced.
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