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At present the problems existing in the cosmetics packaging industry
by：Lisson
2020-11-18
Cosmetics packaging supplier information is still limited, when choosing product packaging is convenient, fast enough.
And at the same time, how to develop packaging product sales channels, has also become the packaging enterprises should be a problem to be solved.
now extend the suppliers working in the enterprise mainly through four channels: web search, domestic friends is introduced, the information provided by the relevant departments or association, and some of the exhibition. But the current speed and accuracy are still not completely satisfactory, in fact, usually the information enterprise need is not complicated. Mainly includes: enterprise introduction and contact information, product pictures and related material, specifications, etc. , after meet these aspects to proceed to the next step work. Even so, as the package of the website information is not complete, outdated information, and no sample library online, the customer is still hard to find satisfaction in the first place in the biggest range of packing. At present such information transmission channel, has been difficult to meet the cosmetics enterprise growing new information demand, change of packing.
the actual situation of suppliers according to the present information co. , LTD. , enterprises have some ideas, will be different plastic packaging manufacturer of packaging components are combined, such as: the bottle using a product and form a complete set of cap is another choice, this not only packaging manufacturers limited resources to get the maximum full play, and reduce the cost input cosmetics manufacturer, and can satisfy the cosmetic packing increasingly renovated, the pursuit of personalized trend.
but the idea is hardly operation, namely the packaging plant product specification is different, it is difficult to form a complete set of use. Which also revealed the current packaging enterprise need to follow the industry standard is still not perfect. Since there is no perfect standard, various packaging enterprise can only in accordance with the existing customers do you usually need to the development of general bottle, as a result, not only caused a lot of inconvenience to the customer choose the packing, but also influence to further expand their scope of product sales.
in a matter of fact, the functional standard is still a big part in the product packaging, such as cover, with the plug and bottle, with part of the bravery inside and outside, and so on, if you can have a manufacturer generally recognize and are willing to put into implementation of standards, many customers will not indefinitely pursue personalized in this respect. In the industry standard should be standardization and quantification of functional part, as soon as possible so as to achieve cosmetic packaging in the combination of personality and commonality. This is also realize the multi-channel packaging product display, online sample library is a necessary condition. Otherwise when choosing packaging cosmetics enterprises limited everywhere; And repeated investment, waste of resources will also greatly limit the development of packaging enterprises.
can strengthen technology communication and exchanges between enterprises cosmetics packaging, cosmetics packaging container has encountered problems: such as glass packaging, because is fragile, need to be very careful in the process of warehousing, transportation, from this point of view, is not suitable for some specific enterprise widespread use.
although plastic containers to solve the problem, and in recent years due to consumer demand for cosmetics packaging exquisite degree is higher and higher, also made of the plastic container put forward higher requirements. And at present, the plastic container is in some ways there are still many shortcomings compared with glass bottles. Such as PET bottles, various aspects performance are ideal, but because they cannot achieve the packing surface through mould surface treatment matte, grinding effect. If as a result, when must require such transparent plastic container reaches the requirement of the frosted, now only require the use of injection processing technology, the cost is very high. These problems urgently need to packaging industry to actively contact with the user, to resolve.
now extend the suppliers working in the enterprise mainly through four channels: web search, domestic friends is introduced, the information provided by the relevant departments or association, and some of the exhibition. But the current speed and accuracy are still not completely satisfactory, in fact, usually the information enterprise need is not complicated. Mainly includes: enterprise introduction and contact information, product pictures and related material, specifications, etc. , after meet these aspects to proceed to the next step work. Even so, as the package of the website information is not complete, outdated information, and no sample library online, the customer is still hard to find satisfaction in the first place in the biggest range of packing. At present such information transmission channel, has been difficult to meet the cosmetics enterprise growing new information demand, change of packing.
the actual situation of suppliers according to the present information co. , LTD. , enterprises have some ideas, will be different plastic packaging manufacturer of packaging components are combined, such as: the bottle using a product and form a complete set of cap is another choice, this not only packaging manufacturers limited resources to get the maximum full play, and reduce the cost input cosmetics manufacturer, and can satisfy the cosmetic packing increasingly renovated, the pursuit of personalized trend.
but the idea is hardly operation, namely the packaging plant product specification is different, it is difficult to form a complete set of use. Which also revealed the current packaging enterprise need to follow the industry standard is still not perfect. Since there is no perfect standard, various packaging enterprise can only in accordance with the existing customers do you usually need to the development of general bottle, as a result, not only caused a lot of inconvenience to the customer choose the packing, but also influence to further expand their scope of product sales.
in a matter of fact, the functional standard is still a big part in the product packaging, such as cover, with the plug and bottle, with part of the bravery inside and outside, and so on, if you can have a manufacturer generally recognize and are willing to put into implementation of standards, many customers will not indefinitely pursue personalized in this respect. In the industry standard should be standardization and quantification of functional part, as soon as possible so as to achieve cosmetic packaging in the combination of personality and commonality. This is also realize the multi-channel packaging product display, online sample library is a necessary condition. Otherwise when choosing packaging cosmetics enterprises limited everywhere; And repeated investment, waste of resources will also greatly limit the development of packaging enterprises.
can strengthen technology communication and exchanges between enterprises cosmetics packaging, cosmetics packaging container has encountered problems: such as glass packaging, because is fragile, need to be very careful in the process of warehousing, transportation, from this point of view, is not suitable for some specific enterprise widespread use.
although plastic containers to solve the problem, and in recent years due to consumer demand for cosmetics packaging exquisite degree is higher and higher, also made of the plastic container put forward higher requirements. And at present, the plastic container is in some ways there are still many shortcomings compared with glass bottles. Such as PET bottles, various aspects performance are ideal, but because they cannot achieve the packing surface through mould surface treatment matte, grinding effect. If as a result, when must require such transparent plastic container reaches the requirement of the frosted, now only require the use of injection processing technology, the cost is very high. These problems urgently need to packaging industry to actively contact with the user, to resolve.
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