And procter & gamble a chance
by:Lisson
2020-11-25
According to the personage inside course of study, yunnan baiyao corporation chairman ming-hui wang said to 'p&g' as a rival, its meaning is to cloud baiyao will challenge the spur of the strong, are determined to study international famous enterprises.
'Innovation' rebirth for competition and procter & gamble, ming-hui wang explanation is that no large market is impossible to cultivate, if is beyond the scope of global resource allocation is impossible to form a competitive advantage in the market.
P&g will yunnan baiyao as strong competitors, is both a challenge for yunnan baiyao, is also a spur, yunnan baiyao calendar year and rebirth, its core is the result of 'innovation' two characters, because the innovation enterprise management system, so inspired employees work enthusiasm;
Because of the diversification of product innovation, make the product more close to life, so comfortably in the leading position of industry.
Ming-hui wang believes that the present yunnan baiyao need continuous innovation technology, the industry transformation in the hope that in the future, the old brand new vitality to gain a foothold in the market.
Learning p&g example and yunnan baiyao Zhao Yihong, director of the President's office said in a telephone respond to inquiries, said cautiously 'p&g yunnan baiyao as strong competitors said' is 'good will' of the media, the media for ming-hui wang President of misreading, this statement has not yet become a consensus in the company.
She said humbly, as a world famous big brand companies, procter & gamble a year sales of more than $, is cloud baiyao temporarily cannot be compared.
For cloud baiyao, therefore, more is to learn from p&g.
But Zhao Yihong also said that, in terms of personal care products may cloud baiyao products of procter & gamble market has a certain influence.
Actually, yunnan baiyao toothpaste in sales last year reached one hundred million yuan, and the price of single box is higher than p&g series brand price.
Face the future in the high-end market competition, yunnan baiyao is p&g one of strong competitors in China.
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