After 80, 90, after parents is becoming a main infant market consumption

, after a new generation of parents is fast becoming China's infant market consumption, causing concern. Their relative prices and pay more attention to the quality of the purchasing power of the imported products is also rising, so the south Korean cosmetics industry pointed out that south Korean cosmetics research and development of enterprises should be differentiated product market. According to the China academy of industry data, following the two-child policy fully open, the birth rate continues to increase, infant industry market scale has expanded, infant industry the size of the market from the year of one trillion yuan, year to expand. One trillion yuan, the year that will expand into. One trillion yuan. Especially in infants and young children the commodity market is one hundred million yuan, the year is expected to reach. One trillion yuan. , after young parents on imported products with high credibility, after entering marriageable fitness education period, the new generation of parents is fast becoming an infant market consumption, they are very concerned about to infant health, and high consumption ability, like to buy all kinds of baby products. According to alibaba, in a new generation of parents buy infant product % of buying all of the products, increase % over the last year. According to CBN DATA released by the new generation of parents pursue consumption patterns of baby products, new parents to pursue high efficiency and convenience of the younger generation, so like practical and easy to carry goods, and for cutting-edge technology products and new products are also very concerned. Like to high quality products, especially paid attention to when buying a product materials, production, and function, the imported products have a high trust, also often buy new import brand, sensitive to fashion, also has the characteristic of like buying personalized infant products. Baby skincare market scale one hundred million yuan as a new generation of parents consumption characteristics of infant skin care market is growing fast. Baby skin care products is mainly refers to customize for a baby's skin to protect skin to taste, the main functions including moisture, nutrition supply and protect the skin. According to the China academy of industry data, the baby protects skin to taste the market size is one hundred million yuan, year reached one hundred million yuan, is growing every year. Especially overseas brand of infant skin care products market share showed a trend of rising. In overseas brand product in skin care products market share for infant. %, the years ( 。 %） Growth. %。 Chinese cosmetics imports growth for three consecutive years, South Korea defeated France recently became the first foreign imports. According to KITA figures, cosmetics import growth in China. %, with annual growth. %, years. More than % %, the average annual growth, imports increased significantly, the years, France has always been China's largest import countries, from the south Korean import growth from a year earlier. %, South Korea become China's largest importer, and keep the first, in billions of dollars, imported from South Korea growth from a year earlier. %。 According to check, the south Korean cosmetics are mainly sold to Shanghai, henan, guangdong and zhejiang province, the rapid growth in guangdong province cosmetics imported from South Korea. %, ~ month this year, in all the provinces of guangdong province imports to the first place. 'Need to develop high-end infant skin care brand market strategy', according to the Chinese industry information network, after years and more than %, e-commerce utilization on the basis of electronic commerce transactions become after, after the more general way to trade, so the south Korean industry should give priority to with the Internet to carry out the brand marketing are pointed out. In addition, according to the guangzhou YanHui square an infant products, sales manager said the recent sales of functional baby protects skin to taste is increasing. Consumers are paying more attention to the functional products, and influence product purchase decision, thus to meet the needs of the consumers, to launch a differentiation of functional products. KOTRA China guangzhou trade officer Kim Ujeong said 'for South Korea to protect skin to taste is very high visibility and credibility, it will be the baby protects skin to taste and bring positive influence to South Korea, China's infant cosmetics market is not yet dominate the market of high-end brands, so grab this market is also a good choice. Edit: viko