Will the new base after procter & gamble kimberly-clark

by:Lisson     2020-11-27
As the world's largest paper manufacturers, the national second big family and personal care products company, kimberly-clark had to admit to enter the Chinese market years later than p&g gap brought by the market. After entering the Chinese market, kimberly-clark ambitions began to emerge, according to sources, kimberly-clark will take part in the near future high-end brand manufacturing operations to China, it also means that in addition to the existing production base in Shanghai, Beijing, nanjing, kimberly-clark will build the fourth production base. Kimberly-clark China Shao Qingfeng recently confirmed the news to the reporter, he thinks, to expand investment in China is the consistent policy of kimberly-clark next. 'Our global CEO said that if we have yuan in three places, only if I have yuan I only in one place - — China, in other words, China is the world's hot spots of growth, is also the first one. 'According to Shao Qingfeng % of the total amount of kimberly-clark market growth from China. As the financial crisis has a major impact on global business kimberly-clark, before the third quarter of this year, kimberly-clark has a consecutive quarter report earnings decline, this year, kimberly-clark headquarters announced that will lay off employees, equal to % of its global workforce. This care products company established after reviewing the European and American markets, have to put the focus to China. In an interview with reporters, Shao Qingfeng campus recruitment are colleges and universities across the country for years to preach, 'we will spend years training to become middle management personnel. 'For the plan, Shao Qingfeng called' burn out '. Fast-moving consumer goods market in China, p&g has far ahead, but all kimberly-clark recent signs that it is far not content with only a chaser.
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