Increase in the price of LVMH Japan take the lead to luxury collective response to the yen

LVMH has just announced that after the leather will start to raise prices in Japan, ferragamo also unwilling to lag behind, and immediately announced that it will rise in price. Ferragamo's CEO Michael during milan fashion week has revealed its preparation in the Japanese market price idea. The aim is to cater to the change of the yen and other market factors, to protect the brand. But ferragamo did not raise the specific circumstances of detail. McKinsey for the Japanese market, according to a report issued by shinzo Abe, since the implementation of monetary policy, the yen is reduced, depreciation range is very large. Some past like Japanese consumption abroad also attracted by economic policy, back to the domestic market consumption. The yen had a great influence on sales of imported products, especially luxury brands. In the past few months luxury brand basically did one thing, that is price. This is to ensure that its profits will not cut in the Japanese market. LV from February to % increases sharply against the yen. Harry Winston jewelry business for its price. Tiffany, followed by adjusting for most of the price of the product. LV again recently promotional price, this is the second time it within half a year's rise in price, ferragamo followed by the increase in the price of the pace to let the industry believe that LV's move will effect to most of the other luxury brands, maybe luxury brands will raise prices again in the next few months, the Japanese market price of luxury goods to renovate again. Luxury goods in Japan experts do take for granted that is frequently rise in price in order to against the yen, stars only through price increases to guarantee profits and market position of the product. Price and Japan region not only influence the market, may also affect the relevant other markets. www。 hzpzs。 Small net/editor: editor: xing xing: anhui