Gather beauty is superior to confirm a new generation of Chinese consumption

According to McKinsey's latest report, China is a new generation of main consumers more emotional, pay attention to personal enjoyment, and brand loyalty. Data show that in this batch of emerging mainstream consumers, with % of young consumers said they are willing to pay high price to buy the best products, foreign luxury brands by a new generation of more and more consumers. Chinese cosmetics shopping area, from the beginning of month sales of less than ten thousand yuan to the current month sales breakthrough, gather beauty is superior as China's largest cosmetics limited-time sale mall McKinsey confirms this view. Cosmetics industry, the brand is the basis for enterprise survival and development, also is the symbol of status in the industry, the vast majority of the world's top 20 cosmetics brands have entered the Chinese market. Gather beauty is superior successively cooperate with the international brand, launched cosmetics limited-time sale mode. Gather beauty is superior product structure characteristics are very obvious, from Europe, America, Japan and South Korea, domestic, and many other well-known brands account for more than % of the online selling products, estee lauder, clinique, lancome brands such as product sales of the best. It is understood that at present the gather beauty is superior user has more than thousands, and in less than two years, get the optimal product has become one of the most popular domestic cosmetics online shopping platform. Edit: jingjing