Cosmetics, true or false? scan
by:Lisson
2020-11-27
Buy cosmetics after people most concerned about is the product use effect is not ideal, of course, is more concerned about is the cosmetics ', especially when we are even more so after through online channels for cosmetics, cosmetics now appeared a kind of examination is the real method, that is the qr code scanning products, so you can practice the traceability of product, the final judgment is genuine.
Electricity hot is the key to a fake reasons of channel, with the help of the online shopping this invisible consumer channels, shoppers can get a lot of required products, there are a lot of, of course, is real, but also has a lot of fakes, under such conditions, costume and makeup is often the most vulnerable to fake, so since years began anti-counterfeiting activities for various cosmetics.
So what is an operating process?
Original Tmall will produce data management is through the use of advanced technology and products, such as the source of the formation of a qr code, and then to the businessman, consumer is buying after thus to carry on the back, and then you can get information about the production of the product and manufacturer information, etc, so that the product is the real thing be clear at a glance.
Once found in a shop selling fake goods, ali and Tmall will take more action, determine the location of the fake goods there, and then stop the product sales and other further action, so as to cut off the behavior of the sale of counterfeit goods, this suggests that future cosmetics on Tmall will have an id card.
In this way, the Tmall hopes to create a more favorable environment for the consumer, let consumers after the purchase of cosmetics can use more at ease.
Not just Tmall, beauty and also has similar action on jingdong, reports said before jingdong let a lot of famous brand products, but the reason was not clear, and many industry insiders said can be seen from the act of jingdong, jingdong has to pay more attention to quality.
Edit: wang: Beijing
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