Cosmetics sales mode vs. traditional nets pin
by:Lisson
2020-10-23
The vigorous development of domestic e-commerce market, and constantly affects the pace of progress, traditional retail since 2010 following Su Ningyi purchase is launched, gome electrical appliances to promote B2C business strategy, wal-mart foray into the electronic commerce, the cyber war escalated.
Under the online shopping boom, specialty stores, convenience stores, supermarkets, network shopping ofthe traditional retailing industry, through the transformation to obtain stable market share.
Ten years ago the most in Beijing Pacific (with a quarter of the market share of
601099, shares)
Department, ten years later the fate of unexpectedly is: only two department stores will be withdrawn from the Beijing market.
According to the media disclosure, from Taiwan, Taiwan far eastern group, Pacific China holdings co. , LTD. , recently announced, adjust the layout of the mainland China market strategy, the Pacific department store will be closed in the end of the year Beijing's shop and wukesong shop, to adjust the financial structure.
Indeed, 'labor costs rise, property rental, upstream of the supply chain procurement costs rise, commercial enterprises and shoulder the social functions of price stability, now the enterprise is generally difficult to do.
'one of the world's leading retail corporate vice President says the why, the Pacific department store is only a microcosm of the business enterprise.
Some of the earliest traditional department store companies try to online business, such as Beijing wangfujing (
600859, shares)
, Shanghai bailian, guangzhou department store, etc. , but the effect is not ideal.
Xidan shopping center electronic commerce was founded in 2008 and set up online sales platform love shopping website, online sales accounted for under 1% of the total sales revenue.
Its online sales only as an auxiliary form of offline sales, also cannot be called a true e-commerce model.
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