Español 
Latest products
【 Cosmetics packaging creative design 】 How much do you know?
by：Lisson
2020-11-11
Smooth gift box packaging design not only through the use of modelling, colour, design, material attract the attention of consumers for the product, and interest, to make consumers understand through accurate packing products.
Because people buy and is not the purpose of the packing, or packing within the product.
Accurately convey the product information is the most accurate method is to realistically convey product image, can be used in a completely transparent packaging, can be on the packaging container window display products, can map product graphics on the packaging, can do a literal interpretation of the fluid on the packaging, can be on the packaging printing color product photos, and so on.
accurately convey the product information, also requires the class of the packaging and the grade of the product to adapt to each other, hide or boast small product quality, function and so on all is failure of the packaging. Our export ginseng used sacks, cartons, foreign suspect is dried turnip, nature is to understand from the rough packing grade.
on the contrary, the low-grade products use colorful precious packaging, also won't appeal to consumers. At present, the market on most of the large food packaging is very delicate, distinctive color, delicate design and silver flash aluminum foil bag and moving, for consumers, especially children has tremendous temptation, but most of the time the food value and price of bag differs very far, make the person feel cheated, therefore, gift box packing and the grade of the product to the grade of some adapt to each other.
on the basis of the successful experience of domestic and foreign markets, more than for high earners use consumer goods packaging using pure, clear images, fruity, the color of quietly elegant and classy material raw material; For low-income people use cheap consumer goods, also more significant, gorgeous color and pictures, again using 'economic cheap' word to say, this is so as to accurately convey the product information to consumers, make consumers understand.
accurately convey the product information, also requires packaging used modelling, colour, design, and so on will not violate people's habits, causing misunderstanding.
the use of such experience such as gift box packing colors: never use yellow butter packaging design and use other colour was slow, not sell coffee packing in blue, because people have long for some color representation of the product content have a certain understanding, these color can also be referred to as the commodity image color. Commodity color image from the goods itself, dark brown represents tea, peach represents a peach, orange, represent the orange, yellow represents the butter and mayonnaise, green represents the vegetables, coffee is taken from the coffee.
have a plenty of a mental set, such as the relationship between color and taste, the Japanese market, done some psychological tests, let consumers see two kinds of brand of packing box distinguish curry with sweet and spicy curry, curry guri branch curry is sweet, but 70% of people look at it the red box that it is spicy. SB gold boxes of sweet curry is the color of yellow, it was most people accept, it seems, sweet SB gold packaging as understood, it is certainly higher than guri branch curry sell well. That's the truth, SB type gold spiced curry with white and black box packaging design, it is very popular in around 1965 listed, make its stock price soar, which suggests that white and black design is excellent to express the meaning, with spicy and understood by consumer, the commodity image color and simple and profound, not usually consumers can understand it more naturally.
that is to say, the modelling of gift box packaging, colour, design, material need to be able to cause popular feelings, because the person of xi to impulse purchase plays an extremely important role. Goodwill from two aspects: the first is a novel, is a packaging can meet the demand of consumers of various aspects, to provide convenient, this involves the size of the packaging, how many, delicate, etc. The same skin cream, can be a big bottle, also can be a big box, consumers can choose according to their own habits, the same product packaging exquisite difficult being chosen for gifts, packaging almost only their own use. If the product packaging provides easy, nature would cause consumers favor.
good will also indirectly from packing modelling, colour, design, material sense, it is a comprehensive psychological effect, and there is a close relationship between individual and personal atmosphere environment. In color, the color of each one has his own love and hate, this is perhaps never demanding uniformity, but also have in common, such as most women like white and red, pink, they were known as the women of color, women supplies packaging use white and red can cause the love of women. So serious black men like elegance, also known as male black colour, designed products packaging with black men can get the favour of men.
each nation also have different favorite color, said national color, americans like yellow, yellow are used to pack the goods are popular, such as a kodak color film, the world's most small construction machinery factory Qatar pyrrha products, cooley Luo Lu cosmetics, Dr KeQi kuta company of sunscreen, method and so on. Never like yellow, but the Japanese in Japan using yellow packaging often pin must not move, some people think that americans love yellow is out of love for the blonde, but also because of the cold region in the northern states, the sun looks like a golden, we don't have to delve into the mystery here. This national favorite psychology also is relative, change, we can only emphasizes the joy of feeling about buying behavior.
accurately convey the product information, also requires the class of the packaging and the grade of the product to adapt to each other, hide or boast small product quality, function and so on all is failure of the packaging. Our export ginseng used sacks, cartons, foreign suspect is dried turnip, nature is to understand from the rough packing grade.
on the contrary, the low-grade products use colorful precious packaging, also won't appeal to consumers. At present, the market on most of the large food packaging is very delicate, distinctive color, delicate design and silver flash aluminum foil bag and moving, for consumers, especially children has tremendous temptation, but most of the time the food value and price of bag differs very far, make the person feel cheated, therefore, gift box packing and the grade of the product to the grade of some adapt to each other.
on the basis of the successful experience of domestic and foreign markets, more than for high earners use consumer goods packaging using pure, clear images, fruity, the color of quietly elegant and classy material raw material; For low-income people use cheap consumer goods, also more significant, gorgeous color and pictures, again using 'economic cheap' word to say, this is so as to accurately convey the product information to consumers, make consumers understand.
accurately convey the product information, also requires packaging used modelling, colour, design, and so on will not violate people's habits, causing misunderstanding.
the use of such experience such as gift box packing colors: never use yellow butter packaging design and use other colour was slow, not sell coffee packing in blue, because people have long for some color representation of the product content have a certain understanding, these color can also be referred to as the commodity image color. Commodity color image from the goods itself, dark brown represents tea, peach represents a peach, orange, represent the orange, yellow represents the butter and mayonnaise, green represents the vegetables, coffee is taken from the coffee.
have a plenty of a mental set, such as the relationship between color and taste, the Japanese market, done some psychological tests, let consumers see two kinds of brand of packing box distinguish curry with sweet and spicy curry, curry guri branch curry is sweet, but 70% of people look at it the red box that it is spicy. SB gold boxes of sweet curry is the color of yellow, it was most people accept, it seems, sweet SB gold packaging as understood, it is certainly higher than guri branch curry sell well. That's the truth, SB type gold spiced curry with white and black box packaging design, it is very popular in around 1965 listed, make its stock price soar, which suggests that white and black design is excellent to express the meaning, with spicy and understood by consumer, the commodity image color and simple and profound, not usually consumers can understand it more naturally.
that is to say, the modelling of gift box packaging, colour, design, material need to be able to cause popular feelings, because the person of xi to impulse purchase plays an extremely important role. Goodwill from two aspects: the first is a novel, is a packaging can meet the demand of consumers of various aspects, to provide convenient, this involves the size of the packaging, how many, delicate, etc. The same skin cream, can be a big bottle, also can be a big box, consumers can choose according to their own habits, the same product packaging exquisite difficult being chosen for gifts, packaging almost only their own use. If the product packaging provides easy, nature would cause consumers favor.
good will also indirectly from packing modelling, colour, design, material sense, it is a comprehensive psychological effect, and there is a close relationship between individual and personal atmosphere environment. In color, the color of each one has his own love and hate, this is perhaps never demanding uniformity, but also have in common, such as most women like white and red, pink, they were known as the women of color, women supplies packaging use white and red can cause the love of women. So serious black men like elegance, also known as male black colour, designed products packaging with black men can get the favour of men.
each nation also have different favorite color, said national color, americans like yellow, yellow are used to pack the goods are popular, such as a kodak color film, the world's most small construction machinery factory Qatar pyrrha products, cooley Luo Lu cosmetics, Dr KeQi kuta company of sunscreen, method and so on. Never like yellow, but the Japanese in Japan using yellow packaging often pin must not move, some people think that americans love yellow is out of love for the blonde, but also because of the cold region in the northern states, the sun looks like a golden, we don't have to delve into the mystery here. This national favorite psychology also is relative, change, we can only emphasizes the joy of feeling about buying behavior.
Custom message
