Cosmetics online transactions will continue to surge

In recent years, online shopping is more and more popular with consumers, cosmetics online shopping channels but also become one of the important channels of cosmetics sales. According to the survey data show that cosmetics traded each year to the rapid growth of the year than the year rose by one hundred million yuan, the growth rate of. %, the annual growth. Growth rate was one hundred million yuan, is expected to years. %。 China's cosmetics trading online is in years. Rose to one hundred million yuan, the year. One hundred million yuan, forecast years cosmetics trading will be achieved. One hundred million yuan. Although have encountered fake cosmetics online shopping industry, electricity, high imitation of cosmetics from production to sales of the industry chain is more mature, but the elegant taste and jingdong big discount authentic activities and effectively increase the confidence of consumers, the convenience of online shopping channels and best will further tempt consumers shopping products. Is expected in the next few years the cosmetics online shopping turnover also increased significantly. As the cosmetics industry in China's first-tier cities saturated, estee lauder volume growth is expected to be more promotion from second - and third-tier cities. The relevant person in charge of estee lauder, said by the works of the second quarter, estee lauder products in China's retail sales increased by %. At present, China is second only to the United States the world's second largest high-end cosmetics market, as the world's highest sales: two high-end cosmetics company l 'oreal and estee lauder, have opened up to the second - and third-tier cities in China's development strategy. The future, the focus of the second - and third-tier cities will become their battle for land. Second - and third-tier cities, meanwhile, the growth of the middle class, to bring these high-end cosmetics brand of tens of thousands of potential consumer groups. Editor: Johnny