Common sense of cosmetic packaging

by:Lisson     2021-03-15

Cosmetic packaging materials are divided into main containers and auxiliary materials.

The main container usually includes: plastic bottles, glass bottles, hoses, and airless bottles; auxiliary materials usually include: color boxes, front boxes, middle boxes

1. Plastic bottle

1. The material of plastic bottle is usually PP, PE, K material, AS, ABS, acrylic, PET, etc. (Ningchuan Packaging, thick-bottom and thick-wall PET/PETG plastic injection-blow bottles)

2. Generally used in cosmetics containers with thicker walls, cream bottles, bottle caps, stoppers, gaskets, pump heads, and dust covers are injection molded; PET blow molding is two-step molding, tube embryo is injection molding, and the finished product is packaged For blowing. Others, such as emulsion bottles and washing bottles with thin container walls, are blown bottles.

3. The PET material is an environmentally friendly material with high barrier properties, light weight, non-breaking characteristics, chemical resistance, and strong transparency. It can be made into pearlescent, colored, magnetic white, and transparent. It is widely used in gel water. With the development of network marketing and the fact that it is not affected by transportation and cold weather, thick-walled PET bottles have been widely promoted and used in the packaging of daily chemical products. Bottle mouths are generally standard 16#, 18#, 22#, 24# calibers, etc., and can be used with pump heads or caps.

4. Acrylic is made of injection molding bottle, which has poor chemical resistance. Generally, it cannot be directly filled with paste. It needs to be blocked by an inner tank. The filling is not easy to be too full to prevent the paste from entering between the inner tank and the acrylic bottle. In order to avoid cracks, the packaging requirements are high during transportation. It looks particularly obvious after scratches, has high permeability, and the sensory upper wall is very thick, but the price is quite expensive.

5. AS, ABS: AS has better transparency and toughness than ABS.

6. Mold development costs: blowing molds are 1,500 yuan-4,000 yuan, injection molds are 8,000 yuan-20,000 yuan, molds made of stainless steel are more expensive than alloy materials, but they are durable. Several molds can be produced at a time. The demand for production volume, if the production volume is large, you can choose a mold with four or six molds, and the customer can decide by himself.

7. The order quantity is generally 30,000 to 10,000, and the color can be customized. Usually the primary color is frosted and magnetic white, or the pearl powder effect is added. Although the bottle and cap are matched with the same color master, sometimes it is due to the bottle and cap. The materials used are different, and the colors displayed are somewhat different.

8. Screen printing has ordinary ink and UV ink. UV ink has better effect, gloss and three-dimensional effect. It should be printed to confirm the color during production. The effect of screen printing on different materials will be different.

9. The processing technology of bronzing and silver bronzing is different from that of printing gold powder and silver powder. The hard material and smooth surface are more suitable for bronzing and silver bronzing. The soft surface is not good for bronzing effect, easy to fall off, and the gloss of bronzing silver Degree is better than printing gold and silver.

10. The silk screen film should produce negative film, the graphic effect is black, the background color is transparent, the hot stamping and silver hot process should produce positive film, the graphic effect is transparent, and the background color is black. The proportion of text and pattern should not be too small or too thin, otherwise the effect will not be printed.

11. Bottle caps are generally equipped with inner gaskets, pull caps, and inner plugs. Very few are equipped with small spoons or droppers. This is mainly due to its tightness and ease of use.


12. The production cycle is relatively moderate, about 15 days. The silk-screened cylindrical bottle is calculated as a single color, and the flat bottle or irregular-shaped bottle is calculated as two-color or multi-color. Usually, the first silk-screening fee or fixture fee is charged. The unit price is generally from 0.08 yuan/color order to 0.1 yuan/color order, the screen version is 100-200 yuan/model, and the fixture is about 50 yuan/unit.

Two, glass bottle

1. Glass bottles used in cosmetics are mainly divided into: skin care products (creams, lotions), perfumes, essential oils, and nail polishes. The capacity is small, and the capacity larger than 200ml is rarely used in cosmetics.

2. Glass bottles are divided into wide-mouthed bottles and narrow-mouthed bottles. For solid pastes, a wide-mouthed bottle is generally used. It is suitable to be equipped with aluminum or plastic caps. The caps can be used for color spraying and other effects; emulsion or liquid Generally, narrow-mouth bottles are used for pastes, and pump heads should be used. Pay attention to prevent the springs and balls from rusting. Now most pump heads are equipped with glass beads, which are usually used for material body testing. For example, a cover needs to be equipped with an inner plug. The small hole is the same as the inner plug for the water solution, and the larger hole is used for the thicker emulsion.

3. The glass bottles are more consistent in material selection, with more shapes, rich processing techniques, and diversified matching with bottle caps. Common bottle shapes include cylindrical, oval, flat, prismatic, and conical shapes. Manufacturers often develop series of bottle shapes. The bottle body process includes spraying, transparent, frosted, semi-transparent toning, silk screen, bronzing, and silver bronzing.

4. Silk screen printing: There are usually two types of glass bottle screen printing. One is high-temperature ink screen printing, which is not easy to decolorize, the color is dull, and the purple color palette is difficult to produce. The other is low-temperature ink screen printing with brighter color. The ink has higher requirements, otherwise it is easy to fall off, and attention should be paid to the disinfection of the bottle.

5. The effect of spraying generally requires an additional 0.5 yuan-1.1 yuan per piece, depending on the area and the difficulty of toning. The silk screen is 0.1 yuan per color. Cylindrical bottles can be calculated as a single color, and special-shaped bottles are calculated as two-color or multi-color. , Bronzing and silver 0.4 yuan/section.

6. If the glass bottle is made by hand mold, there will be a slight deviation in the capacity. When selecting, it should be tested and marked with the correct capacity. For example, the automatic production line is more uniform, but the shipment volume is relatively large and the cycle is relatively long. The capacity is relatively stable.

7. The uneven thickness of the glass bottle will easily cause damage, or be easily broken by the content under severe cold conditions. A reasonable capacity should be tested during filling. Paper should be used for transportation and separated individually. The product should be Equipped with a color box, the inner support and the middle box can be more anti-vibration effect.

8. The commonly used bottle shapes of glass bottles are usually in stock, such as essential oil bottles, ordinary transparent or frosted bottles. The production cycle of glass bottles is long, it takes 20 days as fast as possible, and some supply periods take 45 days. Generally, the order quantity is 5,000 to 10,000. The smaller the bottle type, the larger the quantity to be made. The cycle and the minimum order quantity will be both. Affected by peak season and off-season.

9. Mold opening cost: manual mold is about 2500 yuan, automatic mold is generally about 4,000 yuan, 1 out of 4 or 1 out of 8 is about 16,000 yuan-32,000 yuan, depending on the manufacturer's conditions.

10. The cap process can be used for electrochemical aluminum lettering, bronzing, and etching lines. There are matte and bright colors. It must be equipped with gaskets and inner caps. It is best to use pressure-sensitive sheets to enhance the sealing effect.

11. Essential oil bottles are usually made of brown or colored and colored matte, which can avoid light. The lid has a safety ring and can be equipped with an inner plug or a dropper. The perfume bottle is usually equipped with an exquisite spray pump head or a plastic cap.

Three, hose

1. The hose is divided into single-layer, double-layer, and five-layer hoses, which are different in terms of pressure resistance, anti-permeability and hand feeling. For example, the five-layer tube consists of an outer layer, an inner layer, and two adhesive layers. Barrier layer. Features: It has excellent gas barrier properties, which can effectively prevent the infiltration of oxygen and peculiar gas, and prevent the leakage of the fragrance and effective ingredients of the contents.

2. Double-layer pipes are more commonly used. Single-layer pipes can be used for medium and low-grade pipes. The diameter of the hose is 13#―60#. When a hose of a certain diameter is selected, different capacity characteristics are indicated by different lengths. , The volume can be adjusted at will from 3ml to 360ml. In order to be beautiful and coordinated, the caliber below 60ml is commonly used below 35#, 100ml, 150ml usually use 35#―45# caliber, and the capacity above 150ml needs to use 45# above caliber.

3. In terms of technology, it is divided into round tube, oval tube, flat tube and super flat tube. Flat tube and super flat tube are more complicated than other tubes. They are also new types of tubes in recent years, so the price is correspondingly more expensive.

4. Hose caps have various shapes, generally divided into flat caps, round caps, high caps, flip caps, super flat caps, double-layer caps, spherical caps, lipstick caps, plastic caps can also be processed in a variety of processes, bronzing Edges, silver edges, colored caps, transparent, oil spray, electroplating, etc., pointed mouth caps and lipstick caps are usually equipped with inner plugs. Hose caps are injection molded products and hoses are drawn tubes. Most hose manufacturers do not produce hose caps themselves.

5. Some products need to be filled before sealing. The sealing can be divided into: straight pattern sealing, diagonal pattern sealing, umbrella sealing, star point sealing, special-shaped sealing, and sealing can be required when sealing. Print the required date code at the end.

6. The hose can be made of colored tubes, transparent tubes, colored or transparent frosted, pearlescent tubes, and there are matte and bright points. The matte looks elegant but easy to get dirty. The difference between colored tubes and large-area printing on the tube body can be Judging from the cut at the tail, the white cut is a large-area printing tube, and the ink used is demanding, otherwise it will easily fall off and will crack and expose white marks after being folded.

7. The hose production cycle is generally 15 to 20 days (from the confirmation of the sample tube), the order quantity is 5,000 to 10,000, and the large-scale manufacturers usually order 10,000 as the minimum quantity, which is very small. If the manufacturer has a large variety, the single product can be ordered with a minimum order of 3,000. Few customers open the molds by themselves. Most of them are public molds (a few characteristic lids are private molds). The contracted and actual supply quantities. There is a deviation of ±10% in this industry.

8. There are big differences in the quality of the hose and the price of different manufacturers. The plate-making fee is usually 200 yuan to 300 yuan. The tube body can be multi-color printing and silk screen printing. Individual manufacturers have thermal transfer equipment and technology. Bronzing and silver bronzing are calculated based on the unit price of the area. The silk-screen printing effect is better, the cost is more expensive and there are fewer manufacturers. Different manufacturers should be selected according to the needs of different levels.

Four, distributor/pump head

1. Distributors are divided into two types: tie-type and screw-type. In terms of function, they are divided into spray, foundation cream, lotion pump, aerosol valve, and vacuum bottle.

2. The size of the pump head is determined by the caliber of the matching bottle. The spray specification is 12.5mm-24mm, and the water output is 0.1ml/time―0.2ml/time. It is generally used for perfume, gel water and other product packaging. The caliber The length of the same tube can be determined according to the height of the bottle.

3. The size range of the lotion pump is 16ml to 38ml, and the water output is 0.28ml/time-3.1ml/time. It is generally used for creams and washing products.

4. Special dispensers such as foam pump heads and hand-button sprinklers. The foam pump head is a non-gas-filled hand-pressure pump head, which does not need to be filled to produce foam. It can produce quantitative high-quality foam with light pressure. . Usually comes with a dedicated bottle. Hand-button sprinklers are usually used in products such as detergents.

5. The composition of the dispenser is more complicated, generally including: dust cover, snap head, snap rod, gasket, piston, spring, valve, bottle cap, pump body, straw, valve ball (with steel ball, glass ball). Bottle caps and dust caps can be colored, electroplated, and can be covered with anodized aluminum rings. Since a set of pump heads involves many molds and the order quantity is large, the minimum order quantity is 10,000 to 20,000, and the delivery period is 15 to 20 days after the sample is confirmed. White and general-purpose types are often available in stock.

6. Airless bottles are usually cylindrical, with specifications ranging from 15ml to 50ml, and individual 100ml. The overall capacity is small. It relies on the principle of atmospheric pressure to avoid pollution caused by cosmetics during use. Airless bottles have anodized aluminum, plastic plating and colored Plastic, the price is more expensive than other general containers, and the general order quantity is not high.

7. Distributor customers seldom open molds by themselves, they need more molds, and the cost is higher.

Five, color printing

1. Color printing mainly includes color printing, color printing set boxes, manuals, leaflets, posters, picture albums and color printing stickers.

2. The requirements and material selection are complex. The packaging color box is also called a folding carton. Generally, 350g single copper paper is used. The appropriate thickness of cardboard can be selected according to the volume and internal weight. Different grades of paper can be selected. Corrugated cardboard can be used as the inner The lining is fixed, anti-vibration, or because the container is small, the size of the color box can be increased to increase the appearance. The design principle of the bottom of the box is to ensure the strength and strive for simplicity, which will save time for manual assembly.

3. Color-printed sets of boxes, color-printed and then mounted, can be made in different specifications. The paper layer of color-printed mounting is single copper, aluminum-plated paper, and different specifications of gray board or MDF can be selected. There are more manual work and higher cost. High, it is used with a hand bag, blister/sponge/paper support and silk cloth at the same time.

4. The manual can choose ordinary paper 60g-80g or 105g and 128g, 157g coated paper, and generally use more than 105g coated paper for leaflets, posters or picture albums.

5. For printing stickers, you can choose coated paper and various material stickers, silver aluminum paper or transparent PVC and other materials.

6. In order to guarantee the design effect, and the actual samples can be compared in the color printing and documentary, computer proofing can be carried out first when the film is output, and the fee is charged according to the color and size, usually 75 yuan/P

7. The process and appearance effects that can be done in color printing include surface polishing or gloss glue, dull glue, laser film, hot gold and silver and convex effect, beer, box glue forming or bonding PVC film (also called window opening) and Thermal sensitivity, colorful onion craft, uv effect, etc.

8. Thermal embossing process, after printing, there is no need to hit the embossing, there is an obvious three-dimensional effect, the thermal embossing powder has fluorescent, matte and various color effects, and the color onion process (used more in greeting cards)

9. The laser has two colors of silver card and gold card, which can be made into rainbow and partial hologram coated cards, which has a high anti-counterfeiting effect.

10. The frosting process is suitable for aluminized film and aluminum foil paper. The process features have a strong metallic feeling, a harmonious and noble color, a comfortable feel, and a metal etching effect.

11. Color printing charging standards and features:

A) Design, electrical output, proofing, and calculate according to P;

B) Color printing start-up fee (800 yuan-1200 yuan) minimum consumption, reasonable typesetting and increased printing volume can reduce the unit price.

C) Determine the impact of related costs according to the amount and difficulty of the subsequent processes, such as over-glazed glue, riding nails, folding, and over-pressing

Glue has corresponding charging standards and minimum consumption.

12. The production cycle usually takes 3 to 5 days for color printing. Depending on the difficulty of the process, the workday is appropriately increased for the set box. If the set box needs to be mounted, too much glue is used, and the delivery period will also be affected by the weather.

13. Matters needing attention:

A) In order to avoid large deviation between the finished product and the design color sample, it should be proofed and confirmed during printing on the machine and used as the quality inspection standard.

B) The folding method of the manual should be clear and unified, and the transportation packaging of color printing should be explained. If it is a set box, consider the second use.

C) The handle bag can be designed to open on one side and on both sides, which can save costs in both printing and film output.

D) The printing volume refers to the weight of the paper rather than the quantity of the finished product after printing. If the size of the manual is small, a larger quantity is required to be regarded as an economic order

E) The design must meet the requirements of color printing specifications. For example, the hot stamping film should produce negative films, and other positive films must be adapted to the printing characteristics in the composition method.

14. If the quantity is too small to meet the minimum printing order or the more economical order quantity, the box can be mounted directly through the color paper effect in order to reduce the cost.



Six, aluminum platinum bag

1. According to the material, there are pure aluminum bags, aluminized bags, PV, PE, BOPP, PET, PEGT bags, etc.

2. There are three-side sealing bag, middle sealing bag, bone-fitting bag, upright bag, vacuum bag and roll bag.

3. Aluminum platinum bag and shrink film material characteristics: high-barrier plastic packaging material that is good for freshness, quality and shelf life. It has low cost, light weight, impact resistance, transparency, microwave heating, convenience and wide packaging design options. Features.

4. The pure aluminum bag has a metallic texture, is easy to crease, and can be color-printed. The aluminum-plated bag can be printed in matte or bright light, and is soft. It is suitable for the trial packaging of lotion and paste. PET, aluminized PET, CPE are suitable for shampoo or liquid, BOPP/CPE is suitable for daily necessities such as washing powder.

5. The cost of pure aluminum bags is about 30% higher than the unit price of galvanized bags, and the economic order is larger. Large manufacturers use smaller manufacturers to make higher orders. Take 4cm×10cm bags as an example. Large manufacturers generally order 100,000 units. For small manufacturers, the MOQ is about 30,000. For roll film, it can be made from 30 to 50 kg without printing, about 38 yuan/kg. For printing, the MOQ is about 100kg, about 45 yuan/kg, roll film Dedicated filling equipment is required. The number of roll film bags is 6cm×9cm, for example, 10g is about 1200 pcs/kg (6cm×8cm, 8g is about 1500 pcs/kg, 5cm×7cm, 6g is about 1600 pcs/kg )

6. After the design is confirmed, MO or CD production and color samples (PinTon) are provided as the basis for plate making, and the manufacturer is required to make samples and confirm before arranging production.

7. Plate-making fee: According to the equipment requirements and design graphics and text requirements of different specification manufacturers, the plate-making cost is different, generally between 850 yuan and 1500 yuan per color. There are electro-engraving and ordinary plates. For text alone, you can use wire for plate-making. .

8. The production cycle and the plate-making time generally take 15 to 20 days, and there will be a ±10% quantitative deviation during production.

9. The production bag is compounded at high temperature during production, which is relatively clean and does not require special disinfection during filling.

10. Such as handbags, gift bags and customers who have extremely high printing requirements, the better version will have better results.

11. Bag filling and cost, the packaging material is single, the processing fee is 0.08 yuan/piece, the processing order is 1,000 packages, and the material loss is 2%; the film material, the processing fee is 0.03 yuan/piece, processing order The quantity is from 10,000 packs, and the material loss is about 0.8kg (for machine adjustment and actual filling quantity).

Seven, silk screen

1. Silk screen is generally used as the processing process of graphic identification for packaging products, which has an important influence on the image of the product, so it has higher technical requirements.

2. Glass bottle screen printing: For screen printing on blank transparent or frosted or sprayed bottles, use high-temperature inks. After coloring, they will be baked at high temperature. They will not fade and are not easy to scratch. The color is relatively heavy, so choose a high-temperature furnace. Most of the manufacturers carry out silk screen printing, and the printing quantity is generally more than 5,000, and the charge is 500 yuan/style/color for less than 5,000, and 0.1 yuan/color for more than 5,000.

3. In the design, no more than 2 colors should be considered. Negative films should be produced when the film is produced. The characters, patterns, and lines should not be too thin or too large, which may cause broken lines or ink accumulation. Proof should be confirmed before mass production. There is a color difference.

4. If the frosted glass bottle is misprinted, it can be printed again after the grinding process. The processing fee is 0.1 yuan-0.2 yuan/piece.

5. The same color printing of round bottles is counted as one color, and the calculation basis for flat or oval bottles is based on the number of printing surfaces and the number of printing colors on the printing surface.

6. Plastic containers are divided into ordinary ink and UV ink screen printing. UV ink is widely used. The characters and pictures are three-dimensional, more glossy, not easy to fade, can be printed with multi-color effects, and the print volume is generally more than 1000.

7. The screen printing of glass bottles and plastic bottles requires a printing fee. If it is a new specification packaging bottle and the screen printing factory does not have the corresponding fixture, it will charge a fixture fee, but this fee can be deducted by doing a certain amount of silk screen printing, for example, the business volume is full 2 This fee is waived for more than 10,000 yuan, and each manufacturer has different conditions. Generally, the screen printing fee is 50-100 yuan/piece, and the fixture fee is 50 yuan/piece. The hot stamping edition fee is 200 yuan/piece.

8. Proof before batch screen printing, and then produce after confirming the effect of graphic screen printing. After confirmation, the production adjustment cycle is 4-5 days, depending on the screen printing difficulty and quantity.

9. Usually the silk screen factory has hot stamping, hot silver and other processing techniques. The screen printing methods include manual, mechanical screen printing, pad printing and sticker pad printing.

10. When producing and using silk-screened bottles, care should be taken to avoid excessive handling or collisions, to avoid the effect of grinding silk-screen printing, and to choose a reasonable disinfection method during production.

11. The lowest cost of silk screen printing is 0.06 yuan/color, but special attention should be paid to the failure of the expected design effect due to poor silk screen printing, and the entire batch of containers may be scrapped. The silk screen can be printed according to the percentage of spot color to achieve rich colors.

8. Blister

1. Blister packaging materials are often used for packaging bottle cushion cards and gift sets inner sleeve modeling, packaging stable bottom cushion and promotion rack selection.

2. Types of blister products, mainly used in cosmetics include face masks, folding blister, bottom edge, turnover tray, half fold, bottom cover, and three-fold blister.

3. Materials for blister:

A, PVC transparent, translucent, matte effect or multi-color thickness 0.12mm―0.8mm

B, PS multiple colors, thickness 0.2mm-0.8mm

C. APET (environmental friendly material) can be folded, not ironed. Thickness 0.2mm―0.8mm

D. PETG (environmental protection material) can be flocked and high-pressure cycle thickness 0.2mm―0.8mm

E. Flocking sheet (including PVC and PS film), various colors, thickness 0.2mm―0.8mm

4. The production process and time of the blister mold:

It takes three days for the plaster mold to be set up manually. Except for the three-fold blister, it takes only two days for other types. The electrolytic copper mold takes 4 to 6 days. Resin molds can be used for particularly urgent goods, but they are easy to shrink. Excessive blister size and model will change.

5. Blister department and punching time:

Under normal circumstances, if it is the first order, it will take about five days after the other party confirms the sample to the final delivery, and the second delivery will take three days.

6. Due to the cost sharing of molds, it is generally required to make a larger quantity and the unit price of the finished product will be lower, that is, the economic order quantity can be reached.

7. Mold costs and requirements:

The copper mold is about 500 yuan/set-800 yuan/set, depending on different manufacturers and production quantities. For example, a single manufacturer with a small blister area can make 4-8 finished products. It is necessary to provide a physical model when opening the mold. In order to match the beautiful transparent or white blister, it will be used with silk cloth. The blister can also be replaced with different densities of sponge or pearl cotton. There are many colors of sponge, white sea Cotton will turn yellow if it takes too long, and it will take up a lot of space in material transportation and storage.

Nine, film semi-finished products

1. Main categories of film:

Masks, eye masks, nasal masks, neck masks, lip masks, umbilical masks, hand masks, foot masks, beauty milk masks and other film products can be processed in different materials and shapes according to customer needs. For example, the eye mask has a figure eight shape. , Crescent shape, etc.

2. The film types are divided into full viscose (also known as pure cotton), blended (usually 8:2 mix) cotton paper, spunlace cloth, penghua paper, etc. The commonly used materials are full viscose and blended materials.

3. The full viscose film is more conformable, not easy to deform, absorbs more essence, and can be stored for 2-3 years after making the finished product.

4. Blended membranes (80% of full viscose, 20% of other materials such as tape) are also more conformable, less absorbing, and more widely used.

5. Spunlace fabrics containing chemical fiber components can easily cause skin sensitivity to users, so it is not recommended to use them, and other materials are rarely used.

6. The principle of material selection, 40g to 80g full viscose or blends are used for large paste areas, and 60g or more for small paste areas, such as eye masks, nasal masks, etc. The specific standards can be guided by product planning. Adjustment.

7. Modeling processing generally can be processed according to requirements by opening new molds. The cost is about 100 yuan-200 yuan per piece. It takes about 15 days to order materials, and the processing of stock materials can be delivered in batches in about three days.

8. Membrane can be matched with pearl film to maintain the shape and effect of the product.

9. The general order quantity is about 50,000 pieces, which is an economic order quantity, and the template fee is free.

Ten, carton category

1. As the outer packaging for product sales, carton plays a major role in warehousing and transportation. Such as novel design can be used as a means of image promotion.

2. The selection of materials depends on the product packaging requirements. Choose the material and accessory structure of the carton. Generally, it is required to have pads, knife cards and middle packaging boxes to enhance protection. It can be determined according to customer requirements. High-density paper is harder and the price is Higher, the tissue paper can be kraft paper or white liner paper.

3. The processing method generally requires that after cutting according to the specifications, the saddle stitching is formed, and multi-color printing can be carried out. After the design of the graphic and the color sample is finalized, it can be printed at the factory.

4. The order quantity is generally more than 100 sets. If you need to open a new mold for production, the cost will be shared. The mold fee is a one-time charge, and the renewal can be executed at the original quotation.

5. The production cycle is generally 4 to 5 days, and cartons occupy more storage space. It is recommended to order small batches and add contracted inventory.
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