Commodity market consumption new change summer ting qiao men's cosmetics

The business on the third floor of the yiwu international trade city H area should is jin fang, this two days is to adjust the position of the goods shops, she put the man in a prominent position in the move to series of cosmetics. Should is jin fang said that since last year, sales of men's cosmetics is rises slowly, since the beginning of this year, men's series of sunscreen, such as perfume incremental particularly evident. For a long time, a female cosmetics market alone qiao, resist was the attitude of many men for cosmetics: in their ideas, only effeminate men will use cosmetics. Randomly interviewed several men to buy cosmetics, found that young men in the idea of cosmetics has been totally different. Working in a commercial bank in yiwu xiao liu said that they have any regulations, female employees must keep work, men also want to face immaculate, line also do a training for it. Yiwu cosmetic industry association said jay huang, currently in yiwu market, female cosmetics or dominant, female cosmetics is very competitive, brand, with relatively nascent male cosmetics market potential is being excavated, currently in yiwu market brands blockbuster launch cosmetics for men. Male cosmetics market share from % % up to now, more European and American countries of men % for cosmetics, the potential market is very considerable.