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Xie Fuchun - — Enduring Chinese time-honored brands

In this era of rapid, a lot of the old brand name crown square China gradually submerged under the trend, but there are still popular brand, continue to affect the generation after generation of Chinese. In the cosmetics industry, Xie Fuchun is enduring example. Xie Fuchun is yangzhou ancient cosmetics brand, born in the year, namely qing daoguang decade. That year there's a powder workshop of jiangnan duck egg powder was introduced, and then spread across great river north and south, this is Xie Fuchun. Xie Fuchun powder take natural raw material, through the flowers to edify, ice musk sweet craft refined but become, have the characteristics of light, red, white, fragrant, for qing gong powder, people say 'GongFen' crown. After using the skin on the face red in white, red and white set each other off, there are both beautiful appearance looks, and remove against, remove wrinkles, thus is quite popular among the ladies. Nearly two hundred years, China's regime change several times, cosmetics market has gone through again and again to the trend of the change, however Xie Fuchun the Chinese time-honored brands still roam in fashion. Years, won the panama prize at the fair. Annual gross industrial output value of ten thousand yuan, the year, the annual output up to, and, far higher than yangzhou other cosmetics. Year, it was as a gift given to north Korea's leader Kim il sung. Although years Xie Fuchun closed due to shrinking production, but two years later, Xie Fuchun nirvana reborn, appeared on the market again. After two hundred years, Xie Fuchun products almost to maintain the original appearance: blue and white porcelain, etc. , natural ingredients, carton drawings, but in marketing has updated, now the introduction of foreign capital, match well of Chinese and western, the product sells in distant markets overseas, the praise by local consumers. At the same time, but also conform to the trend of our electricity, have taobao flagship store, with the Ministry of Commerce list finalists and yangzhou to build National Day old street, the important measures for these old brand Xie Fuchun will leap in the development of new step. Editor: Johnny

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