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White group into sterilization disinfectant market

Recently, the vertical white group and the largest supplier of fungicide global dow microbial control technology signed on as strategic cooperative partnership. Set white group, says will avail ourselves of this opportunity to formal scoring field of sterilization, to participate in the competition. This will be made white segment to do big high value-added products share a signal. For now, the domestic market of sterilization products have begun to form, this time made white group to enter this industry will greatly increase the competition of this field. It is understood that stand white and dow microbial in the field of household cleaning products and personal care products, microbial control problem of joint research nowadays is the most challenging. This means that the cosmetic giant made white crystal group officially launched into the plan in the field of sterilization. Establish Zhang Liping think white group's chief scientist, washing and personal care market in the family in, ecological green is the development trend of bactericide in the future. The use of natural fungicide is another trend. Set white group vice President, chief spokesman said xu xiaodong, vertical white group will invest a lot of manpower resources into areas of sterilization, rely on the professional brand of independent research and development, is now in the personal health and household cleaning products ready for the layout. But for whether by merger or acquisition of related brand into this problem, the sterilization market xu xiaodong did not say, but he also said that made white will put a lot of resources in this area, including capital and r&d strength. The reporter understands, after sterilization products in the chemical industry's share of little, the spread of the plague, such as severe acute respiratory syndrome (SARS) made it became an independent category of the market, this year the HN the popularity of the bird flu virus, disinfect the more extended household and personal products market. There are already some stores the sterilization products as an independent category to display, and according to store staff, the sales of the products is good. In addition, there are many personal and household sterilization supplies for prevention of avian influenza in terms of product promotion. Editor: Johnny

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