What is the distinguishing feature of modern cosmetics packaging? The four point worth considering!
Cosmetics generally relies on the packaging, can be very good sales, in addition to metal, plastic and glass are the current main use of skin care products packaging bottle materials, and add packaging bottle design, a set of advanced, good skin care products packaging bottle came out.
development today, the modern cosmetics packaging in packaging materials and containers of selection, structure design and decoration design, etc, has formed the following four characteristics:
a, cosmetic packaging bottle specification diversification. In order to meet the needs of different, the capacity of the container size is diversified, to facilitate consumer choice.
2 series, cosmetic packaging design. Usually is the logo and font for unification, but with a different colour, water lines, or different modelling structure of varieties.
3, cosmetics packaging container is more and more adapted to the needs of the development of personalized. Manufacturers are often from the aspects of sex, age, region and race, for different people's aesthetic taste and cosmetics for different forms of packing.
4, plastic materials and composite materials in cosmetics packaging the application scope is more and more big, the packaging container, especially the modelling of plastic bottles designed tend to diversification. On the contrary, the use of glass bottles is restricted, only wait for high-end cosmetics or vulnerable fragrance perfume cosmetics or using glass bottle to packing.
plastic packing industrial modernization degree and plastic packing product is reflected people's quality of life level and one of the symbol of civilization of the country. Plastic packaging industry in China to speed up technological progress, and actively introduce advanced foreign technology and equipment, to improve the overall level is bigger, narrow the gap with the developed countries. The steady development, production and marketing of plastic packaging products and for the better development.
skincare packaging bottles, plastic materials, environmental protection, low investment, advanced glass materials, has a better storage effect, we can choose according to the function of cosmetics, the price of plastic or glass bottles protects skin to taste.
The rise of the beauty economy has caused cosmetic brands to pay more and more attention to appearance packaging.
●Design team: cosmetics packaging design
●Project background: With the improvement of living standards, cosmetics, a fashionable consumer product, has gradually become the mainstream product in people's lives.
It is the nature of every woman to love beauty.
The cosmetics market has gradually improved in recent years
Now cosmetics are no longer exclusively for women
Cosmetic packaging is also gradually out of a more diversified style
Want to know the latest cosmetic packaging design trends?
You'll understand after reading this article!
The most potential petty bourgeoisie brand-simple style makes me feel relaxed and happy!
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Cosmetics are commodities that every woman uses.
Simplified packaging design style is a design direction recognized by young people and modern culture.
Consumer trends are the driving force of packaging innovation, and big data analysis is to combine trend insights with packaging innovation.
In order to attract consumers, in recent years, businesses have put more and more effort on cosmetic packaging, and various novel and exquisite packaging have emerged one after another.
In addition to the production date, manufacturer, etc., what are the secrets of the neglected graphic symbols, words, and numbers on the outer packaging of cosmetics?
In addition to the most common barcodes, there are some unobtrusive small icons on cosmetic packaging that also represent very important information.
This common small open can logo means the shelf life after opening.