loading

Your Global Turnkey Cosmetic Packaging Manufacturing Partner-LISSON

Wechat business agent cosmetic value is out of step with the price

Nowadays, wechat business marketing has entered a new era, and some one than online shopping platform. However, the dominant wechat business marketing to the cosmetics industry. But due to enter the wechat business marketing of the brand is too much, the price war is fierce, the profit is reduced a lot. For wechat business, in order to improve the product profit, the price also increase a lot, let consumers to accept. For wechat business appear such problem, officials said, if can be combined with physical stores do contrast, there is too much price might not be. But also it has been suggested that choose to store or shop to buy, is the most secure, this also is not afraid of eating the price. When opening WeChat pay, wechat business development speed also to speed up a lot, but have recently pointed out that consumers in the store to buy above products, price is really high, and the product quality completely fails to reach the standard of price. In addition to consumer complaints, friends also is not worth, because from a friend pay hundreds of dollars to buy the mask, also is not good, it is better to store to buy from the outside, the price also cheap. Actually for such a situation, a lot of consumer are met. Many consumers are wondering, why the product on the store sell so high, product quality is not good. Wechat business belongs to buy on sb's behalf, in fact, the form, the intermediate passes through multiple channels, and businesses in order to make more money, to raise the price, product prices and quality. Like a lot of high-end products, factory price is high, the consumer is higher. For the domestic cosmetics, the cost is very low, the price is artificially high. So, wechat business marketing there is a big loophole, the market is not standard, like mask, sales speed is faster, more caused the mess. The only solution to the problem of the wechat business price stability only various combination of product prices differ with the quality can not be too far away. The price is too high, quality is bad, only seen on the store. If we can perfect the wechat business marketing model, the future development path will be more smooth. Editor: wen-jia guo

GET IN TOUCH WITH Us
recommended articles
Knowledge Case of cooperation Exhibition


The rise of the beauty economy has caused cosmetic brands to pay more and more attention to appearance packaging.


●Design team: cosmetics packaging design

●Project background: With the improvement of living standards, cosmetics, a fashionable consumer product, has gradually become the mainstream product in people's lives.


It is the nature of every woman to love beauty.


The cosmetics market has gradually improved in recent years

Now cosmetics are no longer exclusively for women

Cosmetic packaging is also gradually out of a more diversified style

Want to know the latest cosmetic packaging design trends?

You'll understand after reading this article!

The most potential petty bourgeoisie brand-simple style makes me feel relaxed and happy!

Cosmetic packaging is a subdivision field that has grown rapidly in recent yea

Cosmetics are commodities that every woman uses.

Simplified packaging design style is a design direction recognized by young people and modern culture.

Consumer trends are the driving force of packaging innovation, and big data analysis is to combine trend insights with packaging innovation.

In order to attract consumers, in recent years, businesses have put more and more effort on cosmetic packaging, and various novel and exquisite packaging have emerged one after another.


In addition to the production date, manufacturer, etc., what are the secrets of the neglected graphic symbols, words, and numbers on the outer packaging of cosmetics?

In addition to the most common barcodes, there are some unobtrusive small icons on cosmetic packaging that also represent very important information.

This common small open can logo means the shelf life after opening.

Research and Markets released the 2020 Packaging Innovation Trends Report-focusing on the latest trends in packaging innovation and the shift to more sustainable options.

Analysts said: 'Sustainability has become an important factor in today's consumers' purchasing decisions.
no data
Customer service
detect