Talk about graphics in the position in packaging design

Talked about the status of graphics in the packaging design graphics

in the position in packaging design graphics, color, text constitute the basic elements of commodity packaging, including graphic design occupies very important position in the commodity packaging. Whatever the style of packing the key lies in whether there is a unique thought and soul, whether through graphics and other set up and use visual elements to convey a visual esthetics. 'Simple and not drab, rich but not cumbersome has been the designer the pursuit of the highest aesthetic realm. For packaging graphic originality, rich connotation and artistic conception design is especially important and rare in simple graphics. This is determined by the graphic characteristics of transfer information of its own, on the other hand, in order to adapt to the fast pace of today's information such as tide information society needs. Consumers in a graphical information at the same time. Feel commodity unique humanistic care, which make consumers get, produce purchase enthusiasm.

1, determine the subject grasp graphics in the packaging design ideas

theme in graphics plays two roles. It is both the starting point of graphically creative and graphically creative end point.

in the graphic originality, first embarks from the topic, to study the theme itself characteristics and classification, and so on. Is to look for creative point. This is a process of divergent thinking, in the process, with the target, subject to proceed. Like the sun shine outward infinite expansion, every expansion is likely to be a bright spots. In this kind of flash and collision. Can always sparks of creativity. Therefore, the theme is the core of graphically creative starting point. In the clear to the theme of creative expression, found the creative point after, can on divergent thinking and creative and don't have to worry about will off course. For graphically creative theme, which is the core of the whole graphic originality, all graphics creative activities are around the core. On creative graphics, can use a variety of methods, means, as long as it can show the 'theme. This topic, can be a representation of things, such as a circle, a triangle, 1 leaf, a little black, etc. Also can be abstract concepts, such as 'joy,' anger, and so on. But, no matter what theme is must have. No theme graphics creativity is like a body without soul, don't know what you're doing, what want to say is, just for the 'creative' ideas, that's entirely superficial formalism. 1 visual

text is situation form of dissemination of information, is a language symbols, and if you don't understand the rule of the symbol, is also don't understand its meaning. In English, for example, in the packaging design is influenced by regional limitation, for some people, just a bunch of text alignment, not knowing to any content, unable to stir up any feelings. But if use graphics to express. But it can make for people in different parts of the graphics information contained in the be clear at a glance. Graphics is a kind of help is simple and pure language of visual transmission, as if the representation of the real world this visual graphics have significant sex, make people trust the message than the pure language. As in the commodity packaging with some very lifelike graphics, can vividly show the excellent quality of products. More convincing than the language. Conversion table packaging printing knowledge