Procter & gamble home delivery & # 32; Conveniently upper olay

Recently, the reporter learned from qinghai p&g distributors that procter & gamble began to secondary and tertiary market in qinghai distributors for door-to-door delivery services. But before that, the market only in qinghai xining city, and surrounding counties and cities of distributors can enjoy door-to-door delivery services, while the secondary and tertiary market p&g distributor requires in xining restocked. Since this year, around the dealers have increased the investment of logistics, and manufacturers have raised prices, increased many operating burden to distributors, the cost pressure is like a bottomless pit with the dealer's most of the money. Facing more and insufficient market, dealers choose to turn to manufacturers, hope factory can cut ex-factory price, give dealers more profit point. According to p&g a distributor in qinghai, p&g did not lower the price, but as a support for dealers, procter & gamble choice for secondary and tertiary market distributors home delivery. Procter & gamble that sinking of secondary and tertiary market products in addition to the tide, rejoice, crest XiDiPin quickly, and had been widely will enter the olay store channels. And according to the distributors, after entering the secondary and tertiary market in qinghai olay fake goods, goods in the majority, on the one hand, because of fake goods cheaper price, on the other hand because of the distributors of the secondary and tertiary market purchasing olay more troublesome. According to qinghai huangyuan one dealer, due to the high-profile olay, very sell well in three lines such as the local market, there are often customers inquiry; After his shop to promote a transregional olay, although cheap, but also a lot of trouble, such as can not exchange, no gifts, such as fine, purchasing the looted products profits than buying olay how much high quality goods. And procter & gamble the door-to-door delivery, can not only share the dealer's difficulties, makes the procter & gamble rapid consolidation in the secondary and tertiary market share, and to a certain extent, contain fakes, transregional phenomenon. And, more importantly, olay skin care products profit is higher than other p&g products, it also reduce the burden of the dealer.